Whoosh is a hospitality technology company headquartered in Mill Valley, California, developing cloud-based, tablet-centric software for private clubs and facilities, primarily in golf and related activities like racquets, simulators, lessons, and fitness[1][3][4]. It streamlines operations such as booking and management, saving over 20 hours of staff time weekly, enhancing guest experiences through intuitive interfaces, enriched member data, and improved communication tools like chat and text[1][4]. The company serves private clubs and multi-location facilities, solving legacy tech gaps in workflows, revenue tracking, and hospitality personalization; it has raised $16.3M in funding, including a $10.3M Series A, indicating strong growth momentum with integrations like SevenRooms for member dining[3].
Whoosh emerged to modernize club operations software, addressing inefficiencies in legacy systems for private clubs managing courses, clubhouses, and activities[3][4]. Founded prior to its funding rounds (exact year not specified in available data), the company is based in Mill Valley, California, with a small team of under 25 employees and revenue under $5M[3]. Key early developments include collaboration with over 150 industry professionals to refine workflows, leading to pivotal traction via $16.3M total funding—capped by a $10.3M Series A—and partnerships like the 2023 SevenRooms integration for seamless booking and personalized dining[3][4]. These milestones humanize Whoosh as a club-focused innovator, evolving from core operations tools to a comprehensive hospitality platform[1].
Whoosh rides the wave of hospitality tech modernization, targeting private clubs where legacy software hampers efficiency amid rising guest expectations for seamless, personalized experiences[1][4]. Timing aligns with post-pandemic demand for contactless, mobile operations and data-driven personalization in niche verticals like golf, where digital tools boost retention and revenue[3]. Market forces favoring Whoosh include the $5M+ club industry seeking cloud upgrades, funding availability for SaaS (evidenced by its $16.3M raise), and integrations amplifying ecosystem value—e.g., influencing club tech stacks toward unified platforms[3][4]. It shapes the landscape by setting standards for tablet-centric ops in underserved segments, potentially expanding to broader leisure facilities[1].
Whoosh is poised to deepen penetration in golf and hospitality clubs, leveraging its Series A funding for product expansions like advanced analytics and multi-facility scaling[3]. Trends like AI-driven personalization and IoT for real-time ops will propel growth, while partnerships could extend to fitness/wellness ecosystems. Its influence may evolve from club specialist to regional hospitality leader, capitalizing on efficiency gains that free staff for guest focus—echoing its core promise of streamlined, modern software that transforms operations[1][4].
Whoosh has raised $10.2M in total across 2 funding rounds.
Whoosh's investors include AlleyCorp, Antler, Correlation Ventures, KB Partners, Social Leverage, Howard Lindzon, T-Bird Capital.
Whoosh has raised $10.2M across 2 funding rounds. Most recently, it raised $10.0M Series A in June 2024.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jun 1, 2024 | $10.0M Series A | AlleyCorp, Antler, Correlation Ventures, KB Partners, Social Leverage, Howard Lindzon, T-Bird Capital | |
| Sep 1, 2021 | $200K Seed | Antler |
