WePlay Esports

WePlay Holding operates as a multi-brand company, integrating entertainment, esports, and technology via an innovation strategy. It develops a proprietary ecosystem to create unique experiences, delivering video production, gaming and esports shows, and specialized media and analytics. This fosters a dynamic, interconnected environment for industry stakeholders.

Yuriy Lazebnikov and Oleg Krot co-founded WePlay Holding; Lazebnikov also serves as Managing Partner of WePlay Studios. Their insight aimed to bridge gaps within the gaming and esports sectors. They established a cohesive technological and entertainment ecosystem, unifying disparate industry elements into an engaging experience.

WePlay Holding serves a broad audience, including brands, investors, experts, and fans, by crafting engaging content and event experiences. Its vision prioritizes spreading emotions and delivering targeted solutions, using data and analysis to adapt to market trends. Its mission is to innovate and advance the gaming and esports industries.