We Got POP is a technology company.
We Got POP has raised $3.7M across 2 funding rounds.
We Got POP has raised $3.7M in total across 2 funding rounds.
We Got POP is a London-based FilmTech startup founded in 2014 that built SaaS-based digital portals to streamline hiring, management, and payment processes for film, TV, and advertising production crews, casting directors, and background artists.[1][2][3] It served production companies like Sky Studios, Mammoth Screen, Sid Gentle Films, Studio Lambert, and Two Rivers Media by digitizing traditionally paper-heavy workflows, enabling real-time access to data, and promoting a fairer, more inclusive entertainment industry.[1][2] The company achieved strong UK adoption and generated $10-25M in revenue with 50-99 employees before its acquisition by Entertainment Partners in 2021, marking the end of its independent growth phase.[1][2][3]
We Got POP emerged in 2014 amid the need to modernize the fragmented, paper-based operations of the global entertainment production sector.[1][2][6] Headquartered in London with offices in New York (initially Brooklyn) and later expansion plans, the startup was backed by early-stage investors and quickly gained traction by powering casting and payments for major productions like *Spectre*, *The Crown*, *Star Wars VII: The Force Awakens*, and *Wonder Woman*.[1][6] Pivotal moments included widespread UK adoption of its production portal and client endorsements, such as from Studio Lambert's Head of Production Julie Clark, who called it "definitely the future."[1] This momentum led to its acquisition by U.S.-based Entertainment Partners in 2021, integrating its technology into global casting services like Central Casting.[1][2]
We Got POP rode the wave of FilmTech digitization, addressing the entertainment industry's shift from analog, paper-heavy back-office processes to integrated SaaS platforms amid rising global production demands.[1][2] Its timing aligned with streaming booms (e.g., Netflix, Disney+) and post-2010s pushes for efficiency in high-volume projects like blockbusters and series, where workforce management bottlenecks hindered scalability.[1][6] Market forces like labor shortages for background artists, regulatory demands for fair pay, and the need for real-time insights favored its model, influencing the ecosystem by setting standards for production portals now scaled globally via Entertainment Partners.[1][2] This acquisition accelerated FilmTech consolidation, blending UK innovation with U.S. scale to support international co-productions.
Post-2021 acquisition, We Got POP's technology is embedded in Entertainment Partners' suite, expanding Central Casting's reach and powering global production efficiencies—likely fueling further integrations with tools like Movie Magic and SmartStudio.[1][2] Trends like AI-driven casting, remote production post-pandemic, and Web3 for talent NFTs could enhance its portals, while streaming's growth sustains demand.[2] Its influence may evolve from standalone innovator to core infrastructure in a digitized $100B+ industry, enabling fairer access as Entertainment Partners eyes broader European and Canadian dominance—proving one startup's portals can redefine how entertainment finds its people.[1][2]
We Got POP has raised $3.7M in total across 2 funding rounds.
We Got POP's investors include AngelPad, Chalfen Ventures, Tom Hulme, Meritech Capital Partners, Glenn Solomon, Target Global, True Ventures, Uncork Capital.
We Got POP has raised $3.7M across 2 funding rounds. Most recently, it raised $3.0M Venture Round in February 2018.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Feb 1, 2018 | $3.0M Venture Round | ||
| Jan 1, 2016 | $660K Seed | AngelPad, Chalfen Ventures, Tom Hulme, Meritech Capital Partners, Glenn Solomon, Target Global, True Ventures, Uncork Capital |