VMG Creative
VMG Creative is a company.
Financial History
Leadership Team
Key people at VMG Creative.
VMG Creative is a company.
Key people at VMG Creative.
VMG Creative is a full-service digital marketing and brand development agency based in New York City, specializing in creativity-driven solutions that build brands, products, and businesses across industries like fashion, sports, hospitality, beauty, CPG, liquor, health-conscious foods, and real estate.[1][2][5] Founded in 2010, the agency offers expertise in strategy (market research, branding, messaging), design (UX, interaction, campaigns), and technology (front-end/back-end development, mobile apps, e-commerce), serving clients from Fortune 100 companies like Samsung, Capital One, P&G, and Michael Kors to fast-growing startups.[2][3][5] With 10-49 employees and projects starting at $10,000+, VMG emphasizes "creative intelligence" to create long-term brand loyalty through innovative, sensorial experiences at the intersection of design, media, and technology.[1][2][5]
VMG Creative was founded in 2010 by Executive Creative Director Luke Raymond and Dhani Jones, an NFL star and businessman, in New York City at 907 Broadway.[1][2][3] The duo combined Raymond's creative expertise with Jones' sports and business acumen to launch a firm focused on high-end interactive marketing, drawing from diverse backgrounds in design, media, technology, professional sports, and entertainment.[1][3] Early on, the agency built traction by targeting fashion, sports, and hospitality, evolving into a broader full-service model covering strategy, branding, digital product design, and experiential marketing for both established brands and startups.[2][4][5] As a fast-growing entity, it has secured high-profile accounts, fueling team expansion while maintaining a unified vision for breakthrough work.[3][4]
VMG Creative rides the wave of brand-tech convergence, where digital experiences blend physical retail, e-commerce, and interactive media to meet consumer demands for authentic, multi-touchpoint engagement in a post-pandemic world.[5] Timing aligns with rising needs in experiential marketing and mobile-first strategies amid e-commerce growth in fashion, CPG, and hospitality, amplified by market forces like supply chain transparency and personalized tech (e.g., apps, AR retail).[1][2][5] The agency influences the ecosystem by empowering startups with bottom-up brand building and helping enterprises like P&G innovate, bridging creative design with scalable tech to humanize brands in competitive landscapes.[3][4][5]
VMG Creative is poised for accelerated growth by capitalizing on AI-enhanced creative tools and immersive tech like Web3 retail experiences, expanding its high-profile client wins into emerging sectors like health tech and sustainable CPG.[4][5] Trends such as hyper-personalized branding via data insights and phygital (physical-digital) integrations will shape its trajectory, potentially scaling through partnerships with global platforms. Its influence may evolve from niche interactive specialist to broader innovation leader, reinforcing how deep, insight-driven brands redefine consumer lives—just as its founders envisioned in 2010.[1][5]
Key people at VMG Creative.