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Key people at Upswell.
Upswell was founded in 2020 by Chris Breidahl (Managing Partner & Founder).
UpSwell Marketing delivers data-driven solutions across print and digital channels, enhancing customer acquisition for small and medium-sized businesses. It specializes in direct mail, including postcards and letter mailers, alongside digital services like social media ads, paid search, and email marketing. The company integrates analytics to optimize performance, providing marketing tools.
UpSwell formed in 2020 from the merger of Mudlick Mail and Muscle Up Marketing. Tim Ross serves as President and Co-Founder. This consolidation stemmed from the insight that small businesses struggle attracting customers, drawing on over fifteen years of collective experience; Mudlick Mail commenced operations in 2008.
The company primarily serves small business owners and multi-location franchises in auto repair, dental, fitness, and home services. UpSwell’s mission is to equip these businesses with high-growth marketing strategies, informed by data and industry expertise, delivering more customers for sustained growth.
Upswell was founded in 2020 by Chris Breidahl (Managing Partner & Founder).
Upswell has 2 tracked investments across 1 company. The latest tracked deal is $4.0M Pre-Series A in Loopit in May 2024.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| May 21, 2024 | Loopit | $4.0M Pre-Series A | — | Aerocorp, Common Sense Ventures, Luxem, The Riverside Company |
| Jun 1, 2022 | Loopit | $2.0M Seed | Tidal Ventures | Luxem |
Key people at Upswell.