TWICE COMMERCE ® is a technology company.
TWICE COMMERCE ® has raised $5.2M across 3 funding rounds.
TWICE COMMERCE ® has raised $5.2M in total across 3 funding rounds.
TWICE COMMERCE ® has raised $5.2M in total across 3 funding rounds.
TWICE COMMERCE ®'s investors include 7percent Ventures, Anthemis Group, Jenny Fielding, Scott Hartley, Moonfire Ventures, Zeroth, Ali Omar.
TWICE Commerce is an all-in-one software platform enabling merchants to launch and scale circular commerce models like rentals, resales, and subscriptions, turning returns, secondhand goods, and equipment into revenue streams.[2][3][5] It serves retailers, e-commerce businesses, pop-up shops, and multi-store chains—such as Decathlon UK—by solving operational challenges in tracking unique items, syncing inventory across online/offline channels, automating pricing/orders, and providing built-in payments without third-party gateways.[1][3][5] With over 30,000 signed-up merchants operating in 88 regions and $8 million raised from Nordic, UK, and US VCs, the company demonstrates strong growth in the recommerce space.[1][5]
Founded in 2019 as Rentle by CEO and co-founder Tuomo Laine, TWICE Commerce emerged from the founders' frustrations running a simple power bank rental business, where tracking individual items and handling credit card authorizations proved nightmarish on existing platforms.[4][7] No commerce software supported true recommerce with unique item tracking beyond SKU aggregation, prompting them to build an operating system tailored for access-based models like rentals and resales.[3][4] Pivotal early traction included onboarding a department store chain's 40 stores and 1,000+ employees in six weeks, rebranding to TWICE Commerce, and gaining recognition in outlets like WIRED UK and EU-Startups for advancing sustainable sharing economies.[1][5]
TWICE Commerce rides the circular economy wave, capitalizing on rising demand for sustainable commerce amid climate pressures and consumer shifts toward rentals/resales over ownership.[1][3] Timing aligns with eFuel advancements and EU sustainability goals, as seen in press like EU-Startups, while market forces like return volumes (e.g., retail returns) and secondhand market growth favor its tools for profit recapture.[1][2] It influences the ecosystem by mainstreaming recommerce software, powering 30,000+ merchants in 88 regions, and enabling retailers like Decathlon to sync physical/digital ops—accelerating the shift from linear to access-based models in retail tech.[1][3]
TWICE Commerce is poised to dominate recommerce ops as circular models scale, with trends like AI-driven pricing, expanded marketplace integrations, and regulatory pushes for sustainability (e.g., EU circular economy mandates) fueling growth beyond its current $8M funding and 30K merchants.[1][3] Expect deeper enterprise penetration, global expansion via API ecosystems, and potential acquisitions by retail giants seeking sustainability edges; its item-level analytics will drive data-led optimization in a market projected to boom.[2][5] This positions TWICE as a core enabler for merchants transforming waste into revenue in the next commerce era.
TWICE COMMERCE ® has raised $5.2M across 3 funding rounds. Most recently, it raised $4.0M Seed in September 2022.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Sep 1, 2022 | $4.0M Seed | 7percent Ventures, Anthemis Group, Jenny Fielding, Scott Hartley, Moonfire Ventures, Zeroth, Ali Omar | |
| Oct 1, 2019 | $910K Seed | ||
| Mar 1, 2019 | $280K Seed |