Loading organizations...
TrulyMadly operates an online dating and matchmaking platform designed to foster serious relationships. The company employs a robust trust-based scoring system, which allows users to verify their profiles through social networks, phone numbers, and even offline photo identification, enhancing credibility within the user base. Its technical approach includes a proprietary algorithm that assesses user activity and singleness, alongside a psychological quiz that generates compatibility scores across six distinct factors.
Snehil Khanor, as Co-Founder and CEO, and Amit Gupta, as Co-Founder and CTO, established TrulyMadly in 2013. Their founding insight centered on addressing a prevalent need within the digital dating landscape: to cultivate a secure and engaging environment where young individuals could genuinely connect. This led to the development of a platform prioritizing verification and deeper compatibility over superficial interactions.
The platform primarily serves young millennials and singles within the Indian community, offering a curated experience for those seeking meaningful connections. TrulyMadly’s overarching vision is to enable users to discover genuine partnerships by providing a reliable and exciting ecosystem for meeting new people, ultimately aiming to facilitate long-term, committed relationships.
Trulymadly has raised $8.6M across 3 funding rounds.
Trulymadly has raised $8.6M in total across 3 funding rounds.
Trulymadly has raised $8.6M across 3 funding rounds. Most recently, it raised $2.0M Seed in April 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Apr 1, 2021 | $2M Seed | — | V3 Ventures, Abhay Singhal, Akshat Rathee, Arjun Vaidya, Dharmesh Dalal, Jana K Balan, Neil Bahal, Piyush Shah, Ruchi Sihare, Vijay Shekhar Sharma, AngelList, Inflection Point Ventures, The Chennai Angels, Venture Catalysts | Announced |
| Aug 1, 2020 | $1M Seed | — | Blume Ventures, Rajan Anandan, Shailendra Singh, Tiger Global Management, Bhavin Turakhia, Gaurav Munjal, Girish Mathrubootham, Harshit Sohu, Kunal Shah, Prashant Malik, Roman Saini | Announced |
| Mar 2, 2015 | $5.6M Series A | Helion Venture Partners | KAE Capital | Announced |
Trulymadly has raised $8.6M in total across 3 funding rounds.
Trulymadly's investors include V3 Ventures, Abhay Singhal, Akshat Rathee, Arjun Vaidya, Dharmesh Dalal, Jana K Balan, Neil Bahal, Piyush Shah, Ruchi Sihare, Vijay Shekhar Sharma, AngelList, Inflection Point Ventures.
TrulyMadly is an Indian dating app that builds a Tinder-like matchmaking platform tailored for serious relationships, emphasizing trust verification and cultural safety features for users, particularly women.[1][2][3] It serves young millennials seeking reliable connections in India, solving problems like unverified profiles and safety concerns in online dating by using trust scores based on social media, phone, and ID verification.[1][3] The app has shown steady revenue growth—Rs. 3.60 crore in FY2018, Rs. 3.48 crore in FY2019, Rs. 3.45 crore in FY2020, and on track for Rs. 9 crore recently—while raising $8.9M total funding, including a Rs. 8.1 crore round and pre-Series A backing from Vijay Shekhar Sharma.[4]
Founded on February 14, 2014, by a trio including Sumesh Menon and others, TrulyMadly started as a web platform before pivoting to mobile apps amid India's Android dominance.[1][3][4] The idea emerged from addressing India's unique dating challenges, like women's safety hesitations with strangers, leading to innovations like trust scores and compatibility filters after user feedback.[1] Early traction came quickly: Android app launched in August 2015, iOS in February 2015, targeting 3.5 million downloads with users averaging 40 minutes daily engagement, often shifting to WhatsApp post-match.[1] Headquartered in New Delhi, it has grown into a key player with under 25 employees and $5.7M revenue.[4]
TrulyMadly rides the wave of India's booming digital dating market, where cultural taboos and safety issues create demand for localized, verified platforms amid rising smartphone penetration.[1][3] Timing aligns with post-2014 mobile explosion in India, prioritizing Android for mass reach while leveraging iOS influencers, influencing the ecosystem by setting standards for trust in emerging markets.[1][4] It counters global apps like Tinder by adapting to local norms—such as verified profiles and in-app retention tools—shaping safer online social norms and inspiring similar culturally attuned tech in South Asia.[1][2]
TrulyMadly is poised to capitalize on India's maturing dating app sector with enhanced in-app features like advanced quizzes to boost retention and revenue beyond Rs. 9 crore trajectory.[1][4] Trends like AI-driven matching, deeper social integrations, and expanding Gen Z adoption will shape its path, potentially scaling via acquisitions or global diaspora outreach. Its influence may evolve from niche safety pioneer to dominant player, reinforcing verified matchmaking as the gold standard in conservative markets—echoing its founding promise of secure, serious connections for India's singles.[1][3][5]
