The Craftory

The Craftory is a global investment house providing capital to mission-driven consumer brands. They focus on amplifying challenger brands with powerful purposes, offering permanent early-stage and growth capital to companies creating products that positively impact their categories, society, or the planet through their offerings and operations.

The firm was founded in early 2018 by Elio Leoni Sceti and Ernesto Schmitt. Their establishment was driven by the insight that there was an unmet need to support and scale consumer packaged goods brands committed to responsible practices and societal benefit. Both founders brought significant experience in consumer goods and disruptive technology to this venture.

The Craftory serves consumer brands developing products with positive societal or environmental impact. Their vision centers on fostering a new generation of brands that prioritize purpose alongside profit, aiming to reshape the consumer landscape by supporting those that offer tangible improvements to their respective sectors and the world at large.