Tabbx is a technology company.
Tabbx has raised $400K across 1 funding round.
Tabbx has raised $400K in total across 1 funding round.
Tabby is a leading Middle Eastern fintech company offering Buy Now, Pay Later (BNPL) services, enabling consumers to split purchases into interest-free installments while partnering with over 40,000 merchants like Amazon, SHEIN, and IKEA to boost sales and loyalty.[1][2][3] Founded in 2019 and headquartered in Dubai (with roots in Riyadh), it serves 15 million registered users across the GCC and Middle East, solving high-interest credit barriers in a region with low credit card penetration (around 20%) by providing transparent, flexible payments online and in-store.[2][3][4][5][6] Recent milestones include a $4.5bn valuation in a 2025 share sale and $160m Series E funding at $3.3bn in 2024, with annualized transaction volumes over $10bn and growing profitability.[1][4]
Tabby was founded in 2019 by Hosam Arab (CEO and co-founder), a Saudi entrepreneur, alongside a team with experience in BNPL and regional e-commerce like the Middle East's largest platform.[1][3][5] The idea emerged in Dubai, spotting a market gap: high-interest rates and hidden fees trapped consumers in debt amid booming retail but limited credit access.[2][6] Early traction came from its simple, accessible model targeting tech-savvy youth, quickly scaling to integrate with major retailers and expand regionally, pivoting from pure BNPL to a full shopping app with acquisitions like Saudi wallet provider Tweeq.[3][4][5]
Tabby rides the BNPL wave in the Middle East's fintech boom, where e-commerce surges but credit cards lag, filling a void for unbanked/underbanked users and accelerating digital payments.[1][3][4][5] Timing aligns with Gulf region's young, mobile-first population and post-pandemic retail shift, amplified by low credit penetration enabling 10x+ transaction growth to $10bn+.[4][5] It influences the ecosystem by partnering with global giants, acquiring local players like Tweeq to challenge banks, and fostering a "financial services flywheel" via innovation and scale, positioning as MENA's top fintech.[1][4]
Tabby is poised to dominate MENA fintech, expanding BNPL into comprehensive banking with cards, wallets, and rewards amid rising e-commerce and regulatory tailwinds.[4][5] Trends like AI personalization, regional consolidation, and profitability focus will propel it toward unicorn-plus status, potentially hitting multi-billion transaction volumes as GCC digitizes finance. Its evolution from payments to everyday money management cements influence, empowering consumers in underserved markets—just as it began by simplifying spending in a credit-scarce region.[1][2]
Tabbx has raised $400K in total across 1 funding round.
Tabbx's investors include Byld Ventures, Draper Esprit.
Tabbx has raised $400K across 1 funding round. Most recently, it raised $400K Seed in February 2024.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Feb 1, 2024 | $400K Seed | Byld Ventures, Draper Esprit |