Create Alexa Skills without coding
No-code Alexa Skills builder.
Key people at Storyline.
Storyline was founded in 2017 by Vasili Shynkarenka (Co-Founder & CEO) and Maksim Abramchuk (Founder).
Key people at Storyline.
Storyline is a no-code platform that enables users to create and publish Amazon Alexa skills through a simple drag-and-drop visual interface, eliminating the need for programming knowledge. It serves brands, businesses, publishers, and individual content creators who want to engage audiences via voice platforms like Alexa and Google Home. The product addresses the challenge that many creative professionals face in coding conversational apps, making voice app development accessible and efficient. Since its launch in 2017, Storyline has attracted around 3,000 users who have created a similar number of skills, with about 200 live on the Alexa Skills Store, including award-winning skills like Kids Court[1][2][5].
Storyline was founded by Vasili Shynkarenka, an experienced entrepreneur passionate about voice technology. After selling an agency specializing in conversational experiences, Vasili identified the difficulty non-developers had in creating voice apps. This insight led to the creation of Storyline in 2017, aiming to democratize Alexa skill development by providing a user-friendly, visual tool. Early traction included participation in Amazon’s Alexa Skills Challenge, where skills built with Storyline won prizes, validating the platform’s ease of use and effectiveness[1][5][7].
Storyline rides the wave of increasing adoption of voice-activated devices—over 39 million Americans own smart speakers—and the growing demand for voice apps. Despite Alexa having over 25,000 skills, many companies and creators have yet to develop engaging voice experiences due to technical barriers. Storyline addresses this gap by lowering the entry barrier, accelerating voice app creation, and expanding the ecosystem of Alexa skills. This democratization aligns with broader trends in no-code/low-code development and the shift toward voice as a key interaction modality in consumer technology[1][2][5].
Looking ahead, Storyline is positioned to capitalize on the expanding voice technology market by continuing to enhance its platform’s capabilities, such as deeper integrations, richer monetization options, and improved discoverability of skills. As voice interfaces become more mainstream and sophisticated, Storyline’s role as an enabler for non-technical creators will likely grow, potentially influencing how brands and individuals engage with audiences through voice. The platform’s evolution will be shaped by trends in AI-driven conversational design, increased smart speaker adoption, and the broader no-code movement[5][7].
Storyline was founded in 2017 by Vasili Shynkarenka (Co-Founder & CEO) and Maksim Abramchuk (Founder).
