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Snowball Finance has raised $50.0M across 2 funding rounds.
Snowball Finance has raised $50.0M in total across 2 funding rounds.
Snowball Finance has raised $50.0M in total across 2 funding rounds.
Snowball Finance's investors include 5Y Capital.
Snowball Money (also referred to as Snowball Finance) is a San Francisco-based DeFi technology company that provides cryptocurrency investment tools, including tax-optimized crypto portfolios, high-yield stablecoin vaults, liquid staking, and a multi-chain mobile wallet.[1][2] It serves crypto investors seeking secure, high-earning alternatives to traditional banks and exchanges by solving problems like asset security, low yields, and complex DeFi access through yield-optimization smart contracts that allocate funds across lending protocols for up to 20% higher rates than competitors.[1][2] The platform emphasizes diversification into assets like gold, venture capital, art, crypto staking, real estate, and risk-adjusted cryptocurrencies, with a revenue model based on 10-20% of generated interest, fiat on/off-ramp fees, and referrals; it raised $600,000 via Republic crowdfunding in 2020 and reports $5-10M in revenue with 10-19 employees.[1][2]
Note: Search results distinguish this from Snowball (Xueqiu), a separate Beijing-based financial media and trading app with 37-160 million users focused on stock quotes, investor communities, and fund trading in China.[3][4][5] This profile focuses on Snowball Money as the U.S. technology company matching the query's description.
Founded in 2018 in San Francisco, Snowball Money launched its Phase 1 public beta as a centralized app in July 2019, initially available in 36 U.S. states to test product-market fit amid evolving crypto regulations.[1] The idea emerged to democratize high-yield crypto savings opportunities previously limited to tech-savvy users, addressing exchange hacks and low bank rates with a DeFi solution for full user asset control.[1] A pivotal moment came in May 2020 when it hit its $600,000 maximum funding goal on Republic from over 1,900 investors, enabling a shift to Phase 2: a global DeFi platform with yield-optimization smart contracts.[1][2] Early traction included forecasts for breakeven in 12 months at $1.4M revenue, building on founders' focus on secure, optimized crypto portfolios.[1]
Snowball Money rides the DeFi boom, capitalizing on post-2020 growth in decentralized finance as users flee insecure exchanges and seek yields amid low traditional interest rates.[1] Timing aligns with maturing smart contract tech and stablecoin adoption, enabling global scalability beyond U.S. regulatory limits.[1] Market forces like crypto mainstreaming and yield farming favor it, positioning Snowball as a gateway that lowers barriers for retail investors while influencing the ecosystem through optimized protocols that boost overall DeFi efficiency and liquidity.[1][2]
Snowball Money is poised to expand its multi-chain offerings and global user base as DeFi matures with better regulation and interoperability, potentially scaling revenue through new vaults and partnerships.[1][2] Trends like institutional crypto adoption and AI-driven yield optimization will shape its path, evolving its influence from retail enabler to key DeFi infrastructure player. Watch for integrations with emerging chains and fiat ramps to drive the next growth phase, reinforcing its mission to democratize high-yield crypto access.[1]
Snowball Finance has raised $50.0M across 2 funding rounds. Most recently, it raised $40.0M Series C in September 2014.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Sep 1, 2014 | $40.0M Series C | 5Y Capital | |
| Jun 1, 2013 | $10.0M Series B | 5Y Capital |
