Simplyk
Simplyk is a company.
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Leadership Team
Key people at Simplyk.
Simplyk is a company.
Key people at Simplyk.
Key people at Simplyk.
Simplyk, now rebranded as Zeffy, is a Montréal-based portfolio company offering North America's first 100% free fundraising platform for nonprofits. It provides an all-in-one solution for donation campaigns, event ticketing, peer-to-peer fundraising, membership forms, volunteer recruitment, and donor management, solving the problem of high platform fees that cost nonprofits over $10 billion annually in North America.[1][2][8] Nonprofits use it at no cost, with operations funded by optional donor tips (where 75% of donors contribute), enabling organizations to maximize impact without overhead.[1][2] The platform has served over 4,000 nonprofits, processed $1.5M monthly in donations across 1,000+ organizations (as of recent data), and shown 6x growth in the prior year, with US expansion driving over 200 new signups monthly and $500K+ raised by US nonprofits since late 2021.[2][3][8]
Founded in 2016 by François de Kerret (CEO) and Thibaut Jaurou (CTO), both university students in Montréal, Simplyk began as a volunteer matching marketplace after de Kerret struggled to find volunteering opportunities upon moving to the city in 2014.[1][2][4] Pivoting in 2018 upon realizing nonprofits' budget constraints for fundraising tools, it evolved into a free platform covering donations, ticketing, and more.[1] Key milestones include raising $4.5M total seed funding (including $3.7M CAD led by Real Ventures and Panache Ventures), rebranding to Zeffy in April 2022 for US growth, and earning B Corporation certification in March 2022.[1][2][8] Early traction built through word-of-mouth, leading to rapid adoption across Canada, the US, and France.[2][8]
Zeffy rides the wave of social impact tech and fintech democratization, targeting the $100B+ global nonprofit fundraising market amid rising digital giving post-COVID. Timing aligns with nonprofits' shift to online tools (10%+ annual fee growth) and donor demands for transparency, positioning Zeffy to disrupt incumbents like Classy or Eventbrite by eliminating fees that erode 10-20% of donations.[1][2] Favorable market forces include venture interest in mission-aligned SaaS (e.g., seed funding surge) and regulatory pushes for low-overhead charity tech. It influences the ecosystem by enabling smaller nonprofits to scale digitally, boosting overall sector efficiency and donations—exemplified by its B Corp status and cross-border expansion.[8]
Zeffy is poised for hypergrowth through US dominance and potential international scaling, leveraging its fee-free edge in a consolidating nonprofit tech space. Upcoming trends like AI-driven personalization for donor retention and embedded fintech could enhance its platform, while sustained 6x growth and break-even trajectory signal profitability without compromising mission. Its influence may evolve from niche disruptor to category leader, empowering more nonprofits to focus on impact as digital fundraising becomes table stakes—echoing its founding vision of removing financial barriers to maximize good.[1][2][3]
