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Key people at Simetra Inc..
Simetra Systems develops custom database solutions, specializing in Microsoft Access, SQL Server, and ASP.NET. As a Certified Gold Microsoft Partner, the company provides IT consulting and programming services, designing and implementing tailored data management systems. Its core offering creates efficient and practical data solutions for clients.
Simetra Systems Inc. was founded in 1991 by Margaret, driven by a vision to help businesses develop effective management solutions for their growing data requirements. Her insight was to address the practical challenges companies faced in organizing and utilizing operational information, leading to the creation of this specialized database development firm.
The company primarily serves small to medium-sized businesses requiring bespoke database programming and design. Simetra’s long-term vision is to empower organizations with robust, custom-built data management tools, enabling them to optimize operations and make informed decisions. They are committed to delivering tailored solutions for their clientele's evolving data challenges.
Key people at Simetra Inc..
Simetra Systems, Inc. is a small IT consulting firm founded in 1991, specializing in custom database programming, design, and optimization using Microsoft technologies like Access, ASP.NET, SQL Server, .NET, and Visual Basic.[2][3][4][5][6] Headquartered in El Segundo, California, it serves small to medium-sized businesses nationwide with remote and on-site services, focusing on performance improvement, data optimization, cloud transitions, and scalable solutions to streamline processes and boost productivity.[3][4][6] With around 8-9 employees and annual revenue of $13 million (as of 2025), the company emphasizes long-term client relationships and has maintained Microsoft Certified Partner status since 1993, including Gold Partner recognition.[2][3][4][6]
Simetra Systems was founded in 1991 by Margaret Cook, who envisioned practical data management solutions for growing companies amid rising data needs.[4][5] A University of Arizona graduate with a BS in Business Administration (Management Information Systems), Margaret previously spent 8 years at Rockwell International in the aerospace industry, developing project management and financial systems, which honed her expertise in Microsoft tools—she became a Microsoft Certified Partner in 1993.[5] In 1996, Kevin (full name not specified in sources) joined as a full partner, bringing complementary skills in efficient systems design, hardware support, internal databases, and wireless solutions; he also holds a BS in MIS from the University of Arizona.[5] The firm evolved from early Microsoft Access and Visual Basic focus to broader .NET, SQL Server, and web technologies (e.g., JavaScript, AJAX), serving over 1,300 clients with a stable senior team averaging over 10 years tenure.[4][5][6] Key early traction came from identifying Microsoft as the data management leader and building expertise in custom applications across industries like aerospace, finance, and manufacturing.[5]
Simetra rides the trend of digital transformation for SMBs, particularly cloud migration, data democratization, and AI-adjacent optimization amid legacy system frustrations (e.g., slow Excel-based workflows).[3][4][6] Timing aligns with post-pandemic remote work demands and SMBs' need for affordable, scalable Microsoft ecosystems without enterprise budgets, amplified by market forces like rising data volumes and cybersecurity needs.[6] By enabling efficient data management for industries like manufacturing, finance, and aerospace, Simetra influences the ecosystem indirectly—empowering non-tech firms to leverage Microsoft stacks for growth, reducing barriers to analytics and automation in a cloud-first world.[5][6]
Simetra's niche stability positions it well for sustained relevance, likely expanding remote cloud services and AI integrations (e.g., via Azure/SQL enhancements) as SMBs prioritize cost-effective data tools amid economic pressures.[3][6] Trends like edge computing and no-code/low-code will shape its journey, potentially growing via partnerships or acquisitions, while its influence may evolve toward advising on sustainable, device-agnostic systems in a hybrid work era.[4][6] As a reliable Microsoft ally since 1991, Simetra remains primed to optimize data-driven potential for businesses navigating tech evolution.