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Sentiance delivers AI-native, on-device behavioral intelligence for mobile applications, transforming raw sensor data into rich, real-time insights regarding how individuals move, drive, and live. This technology primarily focuses on motion insights, enabling a deep understanding of human behavior directly on the user’s device, prioritizing privacy and offering a scalable solution that distinguishes itself from traditional vehicle-centric telematics by concentrating on the driver.
The company was founded in 2011 by individuals who recognized the untapped potential of mobile sensor data to provide contextual intelligence about user behavior. Their insight centered on the idea that understanding human interactions with the physical world, processed efficiently and privately on-device, could unlock significant value for safety, efficiency, and personalized digital experiences.
Globally, Sentiance serves diverse industries including motor insurance, ride-hailing, and transport authorities, supporting millions of drivers daily. The company’s overarching mission is to save lives and shape the future of road safety. By leveraging its intelligent platform, Sentiance envisions building a safer society and a more sustainable world, continuously enhancing journeys and experiences with built-in privacy.
Sentiance has raised $21.0M across 2 funding rounds.
Sentiance has raised $21.0M in total across 2 funding rounds.
Sentiance is a Belgium-based technology company specializing in AI-native, on-device behavioral intelligence for mobile apps, transforming smartphone sensor data into real-time insights on user mobility, driving behavior, and lifestyle patterns.[1][2][3] It primarily serves industries like motor insurance, ride-hailing, delivery, automotive OEMs, transport authorities, and Mobility-as-a-Service (MaaS) providers, solving challenges such as reducing accidents caused by human error, improving claims handling, boosting customer engagement, lowering loss ratios, and enabling personalized safety programs through privacy-focused, cost-efficient alternatives to hardware telematics.[2][3][4] With over 95% accuracy in motion detection, crash forensics, and transport mode identification, Sentiance processes billions of miles daily across millions of trips, driving outcomes like 8.3% loss ratio improvements and 56% incident reductions for partners worldwide.[1][4]
The platform emphasizes hyper-personalized engagement via contextual nudges and behavioral science, turning raw data from location, gyroscope, and accelerometer into actionable profiles without leaving personal data on users' phones, ensuring scalability, minimal battery drain, and GDPR compliance.[2][4]
Sentiance emerged as an intelligence-driven data science and behavior change company focused on motion data, headquartered in Belgium with 11-50 employees, positioning itself as a leader in motion insights to address human-error-driven road accidents—unlike traditional telematics that target vehicles.[3][6] While specific founding year and founders are not detailed in available sources, the company evolved from pioneering smartphone-based telematics, leveraging AI, machine learning, and on-device processing to create rich driving, mobility, and lifestyle insights at scale.[2][3] Early traction came from proving cost-efficient, privacy-centric tech that works globally (e.g., UAE, UK, Thailand), replacing expensive IoT hardware and gaining trust from world-leading firms in mobility and safety sectors through features like real-time crash detection and behavioral coaching.[2][4]
Sentiance rides the wave of edge computing and AI-driven mobility intelligence, capitalizing on smartphone ubiquity to democratize telematics amid rising demand for sustainable, safe transport in MaaS, insurance, and urban mobility.[1][2] Timing aligns with post-pandemic shifts to greener commuting, EV/two-wheeler adoption, and regulatory pushes for road safety (e.g., GDPR, privacy standards), where human error causes most accidents—enabling partners to cut risks cost-effectively without invasive hardware.[2][3][4] Market forces like exploding ride-hailing/delivery volumes and loss ratio pressures in insurance favor its scalable, accurate insights, influencing the ecosystem by powering hyper-personalized experiences that boost engagement and reduce societal costs of crashes.[1][4]
Sentiance is poised to expand its Edge Platform into emerging areas like two-wheeler safety, sustainable mobility nudges, and broader lifestyle insights, fueled by AI advancements in on-device processing and global regulatory tailwinds for privacy-safe tech.[2][4] Trends such as autonomous vehicles, urban air mobility, and climate-driven behavior change will amplify demand, potentially evolving its influence from road safety leader to core intelligence layer for all motion-based apps. As it scales billions more miles, Sentiance could redefine human-centric mobility, turning sensor data into lifesaving, profitable engagement at global mass.
Sentiance has raised $21.0M in total across 2 funding rounds.
Sentiance's investors include Curiosity VC.
Sentiance has raised $21.0M across 2 funding rounds. Most recently, it raised $12.0M Series A in December 2017.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Dec 1, 2017 | $12.0M Series A | Curiosity VC | |
| Jun 1, 2017 | $9.0M Series A | Curiosity VC |