SeeMetrics

High-Level Overview

SeeMetrics is a Tel Aviv-based cybersecurity startup founded in 2021 that builds an automated performance management platform for security leaders, particularly CISOs.[1][2][3] The platform integrates fragmented security data from tools like compliance systems, incident response, and threat intelligence with business objectives, delivering real-time dashboards, KPIs, and executive-ready insights to demonstrate ROI, prioritize resources, and align security with enterprise goals—replacing manual spreadsheets with proactive, business-focused management.[1][2][3][4] It serves cybersecurity teams in enterprises, especially in finance and insurance facing regulatory pressures, enabling data-driven decisions and clear board reporting amid rising cyber threats.[1][3]

The company has shown strong early momentum, raising a $6 million seed round in April 2022 led by Workbench with participation from 8VC, Essence VC, AGP, and Verissimo Ventures, while earning multiple awards including the Cybersecurity Performance Management award at RSA Conference 2023 and ASTORS Best Workforce Management Platform 2022.[2][3]

Origin Story

SeeMetrics was founded in 2021 in Tel Aviv, Israel, by Noga Salzman, who brought a unique outsider perspective without a traditional cybersecurity background.[1] Salzman's experience in marketing and business development across AI, drone tech, and supply chain platforms revealed a key pain point: cybersecurity leaders executed vital work but struggled to translate it into business terms for executives and boards.[1] This insight drove her to co-found SeeMetrics as a platform shifting focus from threat detection to measurable business impact, empowering CISOs managing massive budgets to prove effectiveness.[1]

The company emerged from stealth in 2022 with its seed funding announcement, quickly gaining validation through investments and awards, marking pivotal early traction in a market demanding accountability over alerts.[1][2][3]

Core Differentiators

• Automated, Real-Time Data Integration: Pulls data directly from the security stack into a unified interface, eliminating manual processes and providing continuous feeds for tracking KPIs and operations—unlike static spreadsheets.[1][2][3][4]
• Business-Aligned Insights: Translates technical security metrics into executive dashboards that connect cybersecurity performance to ROI, resource prioritization, and enterprise goals, filling the CISO communication gap.[1][2]
• Proactive Management Focus: Emphasizes priority-driven, business-focused security operations with drill-down capabilities for specifics while showing the big picture, positioning it as a "management platform" rather than just another tool.[1][3]
• Award-Winning Validation: Recognized with RSA Conference 2023 Cybersecurity Performance Management award, ASTORS 2022 Best Workforce Management Platform, and others, underscoring its edge in usability and impact.[3]

Role in the Broader Tech Landscape

SeeMetrics rides the cybersecurity market's shift from reactive detection to accountability and performance management, driven by sophisticated threats, regulatory demands, and CISOs' growing C-suite responsibilities with multimillion-dollar budgets.[1] Its timing aligns perfectly with enterprises—especially in finance and insurance—needing tools to justify security spend amid reputational and compliance risks, as fragmented data hinders clear reporting.[1][3]

By enabling data-driven, business-language communication, SeeMetrics influences the ecosystem toward strategic security leadership, equipping CISOs as true executives and supporting investors like 8VC in scaling modern enterprise security stacks.[2] This positions it amid favorable market forces like rising cyber insurance scrutiny and board-level oversight.

Quick Take & Future Outlook

SeeMetrics is poised for expansion by capitalizing on the cybersecurity performance management wave, potentially deepening integrations with emerging AI-driven security tools and targeting global enterprises beyond Israel.[1][2] Trends like stricter regulations, AI-enhanced threats, and CISO budget growth will amplify demand for its platform, evolving its role from startup innovator to category leader.[1][3]

As cyber accountability becomes table stakes, SeeMetrics' business-focused edge could drive further funding, partnerships, and market share—transforming how security proves its worth, much like its founding insight humanized a technical field.[1]