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Key people at Sales Hacker, Inc..
Sales Hacker, Inc. was founded in 2014 by Max Altschuler (Founder & CEO).
Sales Hacker, Inc. provides educational content and community platforms for B2B sales professionals. The company focuses on modernizing sales processes through innovative tactics and technology. It offers online publications, global meetups, conferences, and training, equipping sales teams with actionable strategies to build high-performing sales machines and optimize revenue.
Max Altschuler founded Sales Hacker in September 2013, drawing on his experience scaling sales at Udemy. He recognized a need for practical knowledge among companies adopting emerging sales technologies. Altschuler shared "sales hacks" via a blog and private meetups, which quickly grew into successful conferences and a robust media entity for the evolving sales landscape.
Sales Hacker's audience includes B2B organizations, from startups to enterprises, encompassing sales representatives, founders, and executives. While the original brand evolved into GTMnow under GTMfund, its vision persists: to be the premier educational media platform for go-to-market strategies. It empowers professionals with actionable content, fostering robust sales and growth execution.
Key people at Sales Hacker, Inc..
Sales Hacker, Inc. was founded in 2014 by Max Altschuler (Founder & CEO).
Sales Hacker, Inc. is a B2B sales-focused media, events, and education company (originally a meetup and conference organizer) that creates content, webinars, meetups and large conferences to help revenue teams adopt modern sales technology and processes[1][4].
High-Level Overview
Origin Story
Core Differentiators
Role in the Broader Tech Landscape
Quick Take & Future Outlook
Quick reminder: Sales Hacker’s public history includes founding by Max Altschuler, rapid growth from meetups to global events and media, acquisition by Outreach in 2018, and later re-acquisition/rebranding activity linked to GTM-focused efforts—these milestones define its trajectory as a practitioner-first GTM media and events platform[4][3][6].