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Key people at Ringbow.
Ringbow develops a unique wearable accessory designed to augment interaction with touch-screen devices. Its core product is a finger-worn ring equipped with a multi-directional control pad, functioning as a precision input device for smartphones and tablets. This device enhances user experience by providing tactile, joystick-like control, making it particularly suited for mobile gaming and intricate application navigation where direct finger input on the screen proves less precise.
The company was founded by Efrat Barit and Saar Shai. Their insight stemmed from the perceived limitations of touch-only interfaces, particularly in dynamic environments like mobile gaming, where users often obscure the screen or lack fine motor control. They sought to bridge the gap between traditional gaming controllers and modern touch devices, drawing inspiration from existing input methods to create a novel solution for enhanced digital interaction.
Ringbow primarily targets mobile gamers and power users seeking greater precision and control over their touch-enabled devices. The company envisions a future where wearable technology seamlessly integrates with personal electronics, transforming how individuals interact with digital content. Its long-term aim is to establish an intuitive and efficient standard for off-screen interaction, expanding the capabilities of portable technology beyond conventional touch gestures.
Key people at Ringbow.
Rainbow is a San Francisco-based insurtech startup founded in 2021 (with some sources noting 2022), specializing in tailored small business insurance programs for sectors like restaurants and beauty & wellness.[1] It serves independent insurance agents and small businesses by offering digital, specialized coverage such as general liability, property, liquor liability, and cyber liability, solving pain points like slow service and lack of customization from traditional carriers through technology-driven underwriting.[1] At Series A stage with $20M raised (including an $8M round 8 months ago as of search data), Rainbow shows strong growth momentum by expanding niches and leveraging a fully digital quote-to-bind platform.[1]
Rainbow emerged in 2021 in San Francisco amid rising demand for specialized insurance among evolving small businesses, particularly restaurants facing unique risks.[1] Co-founder and CEO Bobby Touran leads the team, emphasizing deep partnerships with independent agents and continuous underwriting tech to address gaps left by traditional carriers.[1] Early traction came from its restaurant-focused products, followed by a pivotal expansion into beauty & wellness in Texas and Illinois, marking its first move beyond restaurants and signaling a broader portfolio of industry-specific programs.[1]
Rainbow rides the insurtech wave, capitalizing on digital transformation in a fragmented $100B+ U.S. small business insurance market where legacy carriers lag in speed and customization.[1] Timing aligns with post-pandemic small business booms in hospitality and personal care, plus rising cyber/liquor risks, favoring tech-native players like Rainbow that serve agents digitally.[1] It influences the ecosystem by empowering independent agents—key distributors—with specialized tools, potentially disrupting carrier dominance and fostering a more accessible market for high-risk niches.[1]
Rainbow is poised to scale its niche portfolio, targeting more small business verticals with its tech-underwriting edge amid insurtech consolidation.[1] Trends like AI-driven risk assessment and agent digitization will accelerate growth, while economic pressures on SMBs amplify demand for affordable, fast coverage. Its influence may evolve from restaurant specialist to multi-vertical leader, challenging incumbents and boosting agent efficiency—watch for further funding or acquisitions to cement its role in redefining SMB insurance. This builds on its core strength: blending tech with human insight for overlooked risks.[1]