Retain.ai is a company.
Retain.ai has raised $5.0M across 1 funding round.
Key people at Retain.ai.
Retain.ai has raised $5.0M in total across 1 funding round.
Key people at Retain.ai.
Retain.ai is a San Francisco-based SaaS company founded in 2017 that builds a Customer Insights Engine (CIE), providing workforce analytics to track how customer-facing teams spend their time across browser-based applications.[1][3] It serves enterprise customers like Salesforce, Nielsen, and Google, solving the problem of inefficient customer engagement by delivering a unified view of activities, enabling teams to identify best practices, optimize processes, reduce churn, and boost revenue—such as returning 23,000 hours/year to customer-facing work and growing revenue by 25%.[3] With 10-50 employees and $27.6M raised (including a $23M Series A in 2021 led by Emergence Capital), Retain.ai shows strong growth momentum in the customer success and revenue operations space.[1][3]
Retain.ai was founded in 2017 by Gordon Ritter, Vlad Shulman, and Eric Chernoff, with Chernoff serving as CEO.[1] The idea emerged from recognizing gaps in traditional self-reporting and rigid integrations, which fail to capture real-time customer engagement data; instead, Retain.ai integrates seamlessly with every browser-based app for precise, one-to-one insights.[3] Early traction came from enterprise adoption by leaders like Salesforce and Nielsen, culminating in the 2021 Series A announcement that highlighted its role in propagating "best habits" for revenue and retention, backed by investors including Baseline Ventures and Upside Partnership.[3]
Retain.ai rides the AI-driven customer success wave, capitalizing on the shift toward revenue operations (RevOps) and proactive retention in a post-pandemic SaaS market where churn costs billions annually.[3] Timing is ideal amid rising AI adoption for analytics, as enterprises seek to maximize limited customer-facing time amid remote/hybrid work; market forces like economic pressures favor tools that boost efficiency without heavy lifts.[1][3] It influences the ecosystem by enabling best-practice sharing across teams, much like how early CRM tools transformed sales, and supports the broader trend of "insights engines" in martech stacks.
Retain.ai is poised to expand as AI matures in enterprise software, potentially integrating generative AI for predictive habit modeling and deeper automation, while targeting mid-market growth beyond its blue-chip clients.[3] Trends like skills-based workforce optimization and zero-touch RevOps will shape its path, evolving its influence from analytics provider to full revenue orchestration platform. This positions Retain.ai to sustain momentum in a competitive CIE landscape, building on its early-mover advantage.
Retain.ai has raised $5.0M in total across 1 funding round.
Retain.ai's investors include Balderton Capital, Brass Pen Ventures, Flex Capital, Joost de Valk, Travis May.
Retain.ai has raised $5.0M across 1 funding round. Most recently, it raised $5.0M Seed in April 2019.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Apr 1, 2019 | $5.0M Seed | Balderton Capital, Brass Pen Ventures, Flex Capital, Joost de Valk, Travis May |
