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§ Private Profile · 181 Post Rd W, Westport, Connecticut, 06880, United States
Qonsent is a technology company.
Qonsent develops a patent-pending low-code/no-code platform designed to enable brands to compliantly capture first-party data with direct consent from consumers. The company’s core offering includes a Smart Qontract system, which provides an encrypted and auditable ledger for user consent, ensuring adherence to data privacy regulations such as CCPA and GDPR. Qonsent facilitates direct notice, disclosure, and informed consent capabilities across various digital touchpoints, emphasizing what it terms "Performance Privacy."
Qonsent was founded in 2021 by a team of experienced professionals from media, marketing, and technology. Key figures include CEO Jesse Redniss, who brought experience from WarnerMedia and NBCUniversal, and Founding Chairwoman Andrea Kerr Redniss, with a background at MediaLink. The founders recognized the growing imperative for transparent data practices and consumer control, leading them to create a platform that prioritizes user agency in the data exchange.
The platform serves brands, agencies, and publishers, helping them build robust first-party data strategies grounded in transparency and trust. Qonsent’s long-term vision centers on empowering individuals with greater control over their personal data and its usage, advocating for "privacy by design" and "privacy by default" principles within company operations. The company aims to foster direct, compliant relationships between consumers and businesses, shaping a future where data privacy is central to engagement.
Qonsent has raised $6.0M across 2 funding rounds.
Qonsent has raised $6.0M in total across 2 funding rounds.
Qonsent is a technology company that builds a consumer-first, low-code/no-code platform for dynamic consent management, enabling brands and marketing teams to capture, process, and manage first-party data compliantly.[1][2] It serves brands seeking transparent engagement with consumers amid privacy regulations like GDPR, CCPA, CPRA, HIPAA, and SOC II, solving the problem of collecting auditable consent and validated data across touchpoints such as websites, social media, connected TVs, and out-of-home marketing.[1][2] The platform features Smart Qontract for encrypted, ledger-based consent capture and Performance Privacy® for data validation, processing, graph building, and orchestration using anonymous IDs or encrypted PII.[2] Founded in 2021 in Westport, Connecticut, Qonsent raised $11M before merging with Valence in June 2024 to form Precise AI, marking strong early growth in the data privacy sector.[1][3]
Qonsent was founded in 2021 by visionaries from media, marketing, technology, legal, and security industries, aiming to empower consumers with direct control over their personal data while enabling compliant brand engagement.[1][4] Based initially in Westport, Connecticut (with some references to New York), the company emerged in response to rising consumer demand for data transparency—94% of consumers surveyed by Qonsent deemed control over shared information important, and 77% said it influences purchasing decisions.[2][5] Early traction included $11M in funding, a patent filing in areas like banking technology, data laws, and information privacy, and key hires like Head of Data Strategy Jason Chambers and CMO advisor Nadya Kohl in 2023.[1][3] A pivotal moment came with the June 2024 merger with Valence, creating Precise AI and signaling evolution toward broader AI-driven privacy solutions.[1]
Qonsent rides the wave of post-cookie privacy transformation, where phasing out third-party cookies and tightening regulations like GDPR/CCPA force brands to prioritize first-party data strategies.[1][2][5] Its timing aligns perfectly with 78% of marketers anticipating reduced personalization from privacy laws, positioning it to bridge consumer trust gaps—77% of consumers factor transparency into purchases.[5] Market forces like rising fines, consumer backlash against data misuse, and AI integration (evident in its Precise AI merger) favor composable, auditable platforms over legacy CMPs.[1] By enabling "diversity at scale" through community-powered first-party data, Qonsent influences the ecosystem, empowering media, retail, finance, and healthcare to sustain engagement compliantly.[1][2]
Post-merger into Precise AI, Qonsent's technology will likely scale toward AI-enhanced identity management, amplifying its ledger-based consent in a zero-party data era.[1] Trends like hyper-personalization via trusted first-party signals, global regulation harmonization, and connected TV/OOH growth will propel it, potentially expanding patents and partnerships.[2][4] Its influence may evolve from niche CMP innovator to ecosystem enabler, as brands race to rebuild data strategies with consumer permission at the core—echoing its founding mission to restore transparency in data-driven marketing.[5]
Qonsent has raised $6.0M across 2 funding rounds. Most recently, it raised $5.0M Seed in December 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 1, 2021 | $5M Seed | — | Alpha4 Ventures, Super{set}, Vayner RSE, Marc Benioff, Marcos Galperin, Mark Cuban, Niels Gron, Gary Vaynerchuk, Marc Debevoise, Michael Kassan, TOM Chavez, Brand NEW Matter, Crosscut Ventures, Lunch Partners, Zekavat Investment Group | Announced |
| May 1, 2021 | $1M Seed | — | Brand NEW Matter, KittyHawk Ventures | Announced |
Qonsent has raised $6.0M in total across 2 funding rounds.
Qonsent's investors include Alpha4 ventures, super{set}, Vayner RSE, Marc Benioff, Marcos Galperin, Mark Cuban, Niels Gron, Gary Vaynerchuk, Marc DeBevoise, Michael Kassan, Tom Chavez, Brand New Matter.