Pure Asset Management

Pure Asset Management is an Australian boutique manager offering a convertible debt fund. It provides flexible, hybrid growth capital to micro and small-capitalization companies via convertible debt and equity instruments. This allows businesses to secure funding while deferring equity raises, minimizing dilution. Pure leverages specialist hybrid credit, targeting robust returns for investors.

Established in 2018 by Tim Callan, Mike Henshaw, and Nick Berry, Pure Asset Management arose from insights into undervalued micro and small-cap equities in Australia’s emerging company sector. Callan (K2 Asset Management), Henshaw (financial markets veteran), and Berry (equity analyst/capital raiser) united their expertise.

Pure Asset Management serves sophisticated and wholesale investors seeking small-cap exposure, and micro to small-capitalization companies needing growth capital. Its vision is to be a fair, constructive alternative provider, aligning investment interests with funded businesses. By investing in companies it aims to own, Pure unlocks growth potential through professional solutions.