PastPay

High-Level Overview

PastPay is a Budapest-based fintech startup offering a hybrid Buy Now, Pay Later (BNPL) solution tailored for B2B merchants, enabling them to receive instant payments while allowing business buyers to defer payments for 15-90 days.[1][2][3][4] The platform supports both online and offline transactions across Europe, serving over 170 merchants who have facilitated more than 15,000 flexible payment occasions, boosting average cart values, sales volume by 15-20%, and buyer liquidity for SMEs.[1][3][4] It operates in countries including Italy, Germany, Poland, Czechia, Slovakia, Romania, and Hungary, with recent €12M Series A funding—the largest for a B2B BNPL in CEE—led by Platina Capital to fuel pan-European expansion and product development.[1][3]

Origin Story

PastPay was founded by Benjamin Berényi and Bálint Réti, who initially set out to build a digital invoice factoring solution but pivoted to a comprehensive BNPL platform upon recognizing the potential to digitize B2B trade.[1][2] Based in Budapest with offices in Siegen (Germany) and Bielsko-Biała (Poland), the company emerged in the CEE fintech scene, quickly gaining traction by enabling flexible terms for business transactions amid challenging market conditions.[1][2][3] A pivotal moment came with the €12M Series A in 2025, backed by Platina Capital, MBH Bank, Advance Global Capital, and investors like Jared Schrieber and Mark Ransford, validating the team's resilience and efficient structure.[1][3]

Core Differentiators

• Hybrid BNPL for B2B: Supports seamless online (via API integrations with major webshop engines) and offline transactions through a central portal, with instant merchant payouts and buyer terms of 15-90 days in 11 currencies.[2][4]
• Risk Management and Simplicity: Automatically qualifies buyers at checkout, handles debt collection, and minimizes non-payment risk, allowing merchants to focus on growth while boosting sales 15-20% via higher cart values and loyalty.[1][3][4]
• Merchant-Centric Benefits: Enables immediate cash flow for reinvestment, reduces churn, and opens international commerce, with proven results across 170+ merchants and 15K+ occasions.[1][3][4]
• Efficiency and Innovation: Low overhead, pan-European ambition, and a focus on SME liquidity set new standards in B2B payments, as praised by investors for the team's quality.[1][2][3]

Role in the Broader Tech Landscape

PastPay rides the B2B BNPL wave in fintech, addressing liquidity gaps for SMEs in a digitizing European commerce landscape where traditional terms hinder growth.[2][3][4] Timing aligns with post-challenge recovery for fintechs, as evidenced by their record CEE Series A amid tough funding environments, positioning them to capitalize on EU-wide demand for flexible, hybrid solutions amid rising e-commerce and cross-border trade.[1][3] Market forces like SME financing needs and BNPL's consumer success favor expansion, influencing the ecosystem by empowering merchants in CEE and beyond to compete pan-European, fostering economic growth through accessible digital tools.[1][2][3]

Quick Take & Future Outlook

PastPay is poised for aggressive pan-EU scaling, leveraging €12M to enhance product infrastructure, enter more EEA markets, and solidify as a go-to B2B financing partner.[1][3] Trends like hybrid digital-physical commerce, multi-currency support, and AI-driven risk tools will shape its path, potentially amplifying influence as BNPL matures in B2B amid regulatory easing and SME digitization. Expect deepened merchant adoption and partnerships, evolving PastPay from CEE leader to EU standard-setter—unlocking liquidity that fuels broader business acceleration, much like its core mission to reshape B2B payments.[2][3][4]