Oooh is a technology company.
Oooh has raised $2.0M across 1 funding round.
Oooh has raised $2.0M in total across 1 funding round.
Oooh has raised $2.0M in total across 1 funding round.
Oooh's investors include AAF Management Ltd., Acequia Capital, Brainchild, Broadway Angels, Digital Currency Group, Dimension Capital, General Catalyst, Kearny Jackson, LombardStreet Ventures, Oyster Ventures, PSG, SignalFire.
Oooh was a Los Angeles-based startup that built a mobile app enabling users to create and join interactive "ooohs"—short for community activities blending video, video games, and react videos to foster creator-audience connections.[1][2][3] Targeted at all ages, particularly the "anti-TikTok generation," it served creators, fans, and communities by solving stale platform interactions through skill-rewarding, fun experiences like instant react videos and boosted submissions.[1][3] Backed by prominent VCs including Khosla Ventures, R-Squared Ventures, Scribble Ventures, Waverley Capital, Makers Fund, Unity Technologies, and Emerson Collective—plus over 80 founders and execs from Twitch, TikTok, Snap, EA, Blizzard, and Disney—Oooh reached Series A stage with reported growth to 35-375 employees (estimates vary) and estimated revenue up to $96.1M, though it ultimately shut down after six years due to funding challenges.[1][2][3][4]
Founded in 2018 in Los Angeles by a team from Twitch, Disney, and video games, Oooh emerged from founders' experience building global video and gaming hits, aiming to evolve creator-to-audience interactions beyond stagnant platforms.[1][2][3] Key figures include CEO Colin Carrier, who led the mission, and CTO Co-founder Paco Viciana, ex-Chief Strategy Officer at Twitch and founder of Piñata Farms.[1] The idea crystallized as a "moonshot" next-gen platform, quietly developed with VC backing from Silicon Valley and LA investors passionate about interactive entertainment; early traction built on proprietary tech for all-ages "ooohs" that rewarded creativity, leading to rapid team expansion.[1][3][4]
Oooh rode the wave of interactive social media and creator economy trends, addressing platform stagnation amid TikTok's dominance by prioritizing genuine, skill-based connections over algorithmic feeds.[1][3] Timing aligned with post-pandemic demand for communal digital fun, especially gaming-video hybrids, fueled by investor interest from media-focused VCs like Waverley Capital.[2] It influenced the ecosystem by inspiring "anti-TikTok" alternatives, highlighting needs for creator tools amid funding squeezes in entertainment tech, though its shutdown underscores market forces favoring scaled incumbents.[3][4]
Oooh's closure after six years marks a poignant end to its ambitious bid to redefine social joy through interactivity, but its tech and team—proven in global hits—position alumni like Carrier and Viciana to spark even bigger ventures in gaming-social fusion.[1][4] Rising trends in AI-driven creator tools, Web3 rewards, and immersive experiences (e.g., via Unity tech) could revive similar models, especially as Gen Z/Alpha seeks authentic alternatives to ad-saturated platforms.[3] Its legacy endures in challenging stale interactions, potentially fueling the next "oooh"-worthy phenomenon from its network. Oooh proved technology can spark genuine "ooohs"—even if this one's journey ends, the mission lives on.[1][4]
Oooh has raised $2.0M across 1 funding round. Most recently, it raised $2.0M Series A in March 2020.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Mar 1, 2020 | $2.0M Series A | AAF Management Ltd., Acequia Capital, Brainchild, Broadway Angels, Digital Currency Group, Dimension Capital, General Catalyst, Kearny Jackson, LombardStreet Ventures, Oyster Ventures, PSG, SignalFire, Silicon Valley Connect, The Hit Forge, Third Kind Ventures, Ben Davenport, Bob Muglia, George Burke, Greg Badros, Kaushik Subramanian, Mo El-Bibany, Shishir Mehrotra |