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Nollapelli engineers performance sleep products, including luxury bedding and beauty accessories, supporting skin and overall wellness. A proprietary blend of natural and technical fibers regulates temperature, minimizes friction, and maintains skin hydration. This material science approach optimizes the body's natural overnight restorative processes, mitigating heat retention and moisture loss.
Nollapelli was established in 2018 by chemical engineer Allison Howard. Her insight stemmed from personally observing conventional bedding negatively impacting her skin and hair. Recognizing sleep as an active period for restoration, Howard leveraged her material science expertise to develop a textile solution that actively works with the body’s regenerative functions.
Nollapelli's products cater to individuals seeking enhanced sleep quality, skin, and hair health. Their mission is delivering effortless beauty sleep, enabling people to awaken feeling and looking their best. The company envisions sleep products as integral tools contributing to daily well-being and a revitalized appearance.
Nollapelli has raised $50K across 1 funding round.
Nollapelli has raised $50K in total across 1 funding round.
Nollapelli is a female-founded direct-to-consumer company specializing in science-backed luxury bedding and beauty sleep products, such as cooling sheets, skin-loving pillowcases, and eye-restoring sleep masks, designed to enhance sleep quality, skin health, hair protection, and overall wellness.[1][2][4] It serves beauty-conscious consumers frustrated with traditional bedding that traps heat, pulls moisture, and causes friction, solving these issues through proprietary textile blends that regulate temperature, preserve hydration, and reduce sleep lines and frizz for visible morning results.[2][4][5] Based in Pittsburgh, Pennsylvania, the company operates in textile manufacturing with reported revenue of $15 million, showing strong growth from its 2019 launch as an online startup.[3][5]
Nollapelli was founded in 2019 by Allison Howard, a University of Pittsburgh alumna, McKeesport native, and chemical engineer with expertise in materials science.[2][5] Howard noticed traditional bedding— even high-thread-count cotton— damaged her skin and hair by trapping heat, absorbing moisture, and creating friction, despite her optimized sleep routine; silk alternatives were too high-maintenance.[2][5] She engineered a solution using a proprietary blend of natural and performance fibers, starting with a pillowcase and expanding to full bedding lines.[2][5] The name "Nollapelli," derived from the Finnish word for love ("nolla") and Latin for skin ("pellis"), emerged after a year of brainstorming sessions.[5] Early challenges included transitioning from a stable career to entrepreneurship without a steady paycheck, but Howard pushed forward to avoid future regret, launching amid the 2020 pandemic with added face masks.[5]
Nollapelli rides the convergence of textile technology, materials science, and the booming wellness-tech market, where consumers increasingly seek data-backed products blending sleep optimization with beauty routines amid rising awareness of "beauty sleep."[1][2][6] Timing aligns with post-pandemic self-care trends, remote work's emphasis on home recovery, and e-commerce growth for DTC brands, amplified by skincare-from-within demands (e.g., hydration preservation).[4][5] Market forces like premium bedding demand (luxury sheets at $275) and science validation favor it, influencing the ecosystem by pioneering "engineered-for-skin" textiles that challenge commoditized cotton/silk and inspire wellness integrations in smart home/sleep tech.[2][3][5]
Nollapelli is poised to expand its product line— including duvet covers and more sleep accessories— capitalizing on $15M revenue momentum and glowing customer validation to capture share in the $10B+ global luxury bedding market.[3][4][5] Trends like AI-personalized sleep tech, sustainable performance fibers, and holistic beauty (skin/hair via textiles) will propel it, potentially through retail partnerships or tech collaborations for smart bedding. Its influence may evolve from niche DTC innovator to category leader, empowering more "effortless beauty sleep" as wellness scales. This science-meets-self-care pioneer proves bedding can be transformative tech.[2]
Nollapelli has raised $50K across 1 funding round. Most recently, it raised $50K Seed in October 2020.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Oct 1, 2020 | $50K Seed | — | Innovation Works, Reinforced Ventures | Announced |
Nollapelli has raised $50K in total across 1 funding round.
Nollapelli's investors include Innovation Works, Reinforced Ventures.
