Mr. Motion
Mr. Motion is a company.
Active
Updated: ·
Financial History
Total Raised
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Leadership Team
Key people at Mr. Motion.
Mr. Motion is a company.
Key people at Mr. Motion.
Mark Roberts Motion Control (MRMC), often associated with "Mr. Motion" via its domain mrmoco.com, is a UK-based leader in motion control robotics for imaging and cinematography. The company designs and manufactures precision camera rigs, broadcast robotics, volumetric capture systems, and product photography solutions, serving creative professionals in film, TV, events, and e-commerce with tools like the Academy Award-winning Milo rig, Bolt high-speed systems, and Polymotion Stage.[1][2][5]
MRMC empowers filmmakers and broadcasters by providing scalable solutions—from portable rigs to automated studios—that deliver speed, precision, and creative flexibility. Acquired by Nikon, it operates a rentals division with the world's largest inventory of motion control gear, catering to high-profile projects like the Olympics while maintaining UK design and manufacturing in Surrey.[1][2][5]
Founded as a pioneer in motion control, MRMC traces its roots to the development of the Milo rig, an Academy Award-winning portable system that became the industry standard. The company launched its Rentals Division with a single Milo and Modula setup in a factory corner, marking early expansion into service offerings.[1][2]
Key milestones include the 2012 Nikon partnership at the Olympics, leading to full acquisition as Nikon eyed robotics for imaging's future. Subsequent innovations like the Bolt (world’s fastest high-speed rig), StudioBot (9-axis broadcast system), Bolt X (longest-reaching Cinebot), and Polymotion Stage (first 4K mobile volumetric studio) propelled growth. In 2018, MRMC earned The Queen’s Award for Enterprise in International Trade for its global exports.[1][2]
MRMC rides the wave of robotics-driven imaging evolution, blending AI, automation, and volumetric tech amid surging demand for immersive content in film, VR/AR, broadcasting, and e-commerce. Timing aligns with post-pandemic production shifts toward efficient, remote-capable tools—e.g., mobile Polymotion for on-location avatars—and broadcast's need for creative robotics in tight spaces.[1][5]
Market forces like Nikon's imaging expertise amplify its influence, enabling high-profile uses (Olympics, cinematic events) while UK manufacturing supports export growth. MRMC shapes the ecosystem by standardizing precision rigs, fostering rentals for accessibility, and pioneering hybrid solutions that bridge traditional cinematography with emerging volumetric/metaverse applications.[1][2][5]
MRMC is poised to dominate automation in creative imaging, with trends like AI-enhanced robotics, 8K+ volumetric capture, and experiential events driving expansion. Expect deeper Nikon synergies for AR/VR integration, more mobile studios, and Flair-like software to simplify multi-platform control.[5]
As immersive media grows, MRMC's precision edge will evolve its role from rig supplier to full ecosystem enabler, empowering creators to capture visions at unprecedented speeds—building on Milo’s legacy to redefine motion control's future.[1][2]
Key people at Mr. Motion.
