mPath Health

# mPath Health: High-Level Overview

mPath Health is a digital health company dedicated to transforming preventive cancer screening through automation and behavioral science.[3] The company builds a cloud-based platform called mPATH® that identifies individuals who need preventive care services, provides personalized education, and connects them to needed care.[1] mPath Health serves healthcare systems and their patients, solving the critical problem of missed preventive screenings by automating outreach and enabling patients to access screening services on their own devices.[2] The company has demonstrated early traction, with implementations identifying over 3,500 patients overdue for colorectal cancer screening at Atrium Health Wake Forest Baptist, and recently secured $3 million in funding to expand its cancer screening and preventive health initiatives.[4]

Origin Story

mPath Health emerged from innovation at Atrium Health Wake Forest Baptist, where the mPATH platform was initially developed and refined.[2] The technology was subsequently licensed to Digital Health Navigation Solutions, Inc. (DHN Solutions), which now develops and commercializes additional mPATH modules for preventive and chronic care needs.[2] The company is headquartered in Winston Salem, North Carolina, positioning it within a growing digital health ecosystem focused on cancer prevention and health equity.[4][5]

Core Differentiators

• Integrated automation and behavioral science: mPath Health combines technology-driven patient identification with evidence-based behavioral interventions to improve screening completion rates.[3]

• Multi-channel patient engagement: The cloud-based platform reaches patients on their own devices, removing barriers to access and allowing patients to engage with screening education and self-ordering capabilities at their convenience.[1][2]

• Modular, expandable architecture: The platform has been successfully deployed for colorectal and lung cancer screening, with plans to expand to additional preventive and chronic care modules, demonstrating scalability.[2]

• Peer-reviewed validation: mPath Health's approach is grounded in clinical evidence, with implementations showing measurable impact on screening identification and completion.[2]

• Healthcare system integration: The platform integrates with existing healthcare workflows, helping systems improve performance on preventive care quality metrics while reducing administrative burden.[1]

Role in the Broader Tech Landscape

mPath Health operates at the intersection of several powerful healthcare trends: the shift toward preventive care, the digitization of patient engagement, and the growing emphasis on health equity. As healthcare systems face mounting pressure to improve quality metrics and reduce costs, automation tools that identify and engage at-risk populations become increasingly valuable. The company's focus on cancer screening—where significant disparities exist and screening rates remain suboptimal—addresses a high-impact clinical need. By embedding behavioral science into digital workflows, mPath Health exemplifies how technology can bridge the gap between clinical recommendations and patient action, a challenge that has historically limited the effectiveness of preventive care initiatives.

Quick Take & Future Outlook

mPath Health is positioned to capitalize on healthcare systems' urgent need to improve preventive care metrics and reduce screening disparities. The $3 million funding round signals investor confidence in the market opportunity and the company's execution. As the company expands its module library beyond cancer screening to other preventive and chronic care services, it has the potential to become a foundational platform for patient engagement across multiple clinical domains. The key to sustained growth will be demonstrating measurable improvements in both screening rates and health equity outcomes, while maintaining seamless integration with diverse healthcare IT environments. In a healthcare landscape increasingly focused on prevention and value-based care, mPath Health's ability to automate and personalize patient outreach addresses a fundamental operational challenge facing health systems nationwide.