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Mouawad is a family-owned international company specializing in the design and sale of exquisite jewelry, objets d'art, and luxury watches. The firm maintains a prominent global presence, with headquarters in Geneva and Dubai, offering meticulously crafted pieces that embody a blend of traditional artistry and contemporary design principles. Their expertise extends to bespoke creations, showcasing a deep understanding of precious materials and intricate manufacturing techniques to produce distinctive high-end items.
The company was established in 1891 in Beirut, Lebanon, by David Mouawad, who laid the foundation for the luxury empire. David Mouawad spent over two decades honing his skills as a watchmaker, goldsmith, and jeweler in New York City and Mexico before returning to his homeland. His founding insight was to combine watch and jewelry repairs with a passion for creating unique, commissioned pieces for affluent clientele, building a reputation for precision and artistic excellence.
Mouawad caters to a discerning clientele seeking exceptional luxury goods, from statement jewelry to fine timepieces. The company's vision centers on upholding its legacy of crafting extraordinary pieces that stand as testaments to enduring beauty and masterful craftsmanship. It continues to evolve while honoring its rich heritage, aiming to remain a purveyor of ultimate luxury and bespoke artistry for generations to come.
Mouawad has raised $25.0M across 1 funding round.
Mouawad has raised $25.0M in total across 1 funding round.
Mouawad has raised $25.0M in total across 1 funding round.
Mouawad's investors include IDG Ventures, Ridge Ventures.
Mouawad has raised $25.0M across 1 funding round. Most recently, it raised $25.0M Series B in January 2000.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jan 1, 2000 | $25M Series B | — | IDG Ventures, Ridge Ventures | Announced |
Mouawad is not a technology company but a prestigious luxury jewelry and watchmaking house founded in 1890, renowned for crafting exceptional high-end jewelry, timepieces, and bespoke masterpieces.[2][3][5] Specializing in artistic excellence and superb craftsmanship, it designs, manufactures, and sells exclusive collections for royalty, celebrities, and elite clients, with recent expansions into digital innovations like NFTs and a sophisticated e-commerce platform.[2][4][6] Led by fourth-generation co-guardians Fred, Alain, and Pascal Mouawad, the family-owned business operates globally from hubs in Bahrain, California, and Dubai, generating around $61 million in revenue with 200-500 employees.[2][3][8]
While it leverages technologies such as Magento for e-commerce, React, and others in its tech stack, these support its core luxury retail operations rather than defining it as a tech firm.[2][7] A separate entity, Mouawad Holding, focuses on construction, smart city infrastructure, ICT, and IoT via subsidiaries like Prime Solutions & Services, but this is distinct from the jewelry house.[1]
Mouawad traces its roots to 1890, evolving from a family jewelry business into a global luxury powerhouse now in its fourth generation.[2][3] The company was built on a heritage of artistic excellence, expertise, and passion for "crafting the extraordinary," initially gaining fame among royalty and high society.[2][3] Key figures include co-guardians Fred Mouawad (Diamond Division), Alain Mouawad (Watch Division), and Pascal Mouawad (Retail Division), who perpetuate the legacy started by their ancestors, including a notable contribution to the Gemological Institute of America (GIA) in honor of their father Robert Mouawad in 1997.[2][5]
Pivotal moments include earning five Guinness World Records, such as the most valuable jewelry box ($3.5M) and necklace ($55M) featuring the 407.48-carat Incomparable Diamond.[2] The idea emerged from a vision to enchant clients with dazzling craftsmanship, expanding from boutique collections to haute joaillerie and digital ventures like NFTs.[2][6]
Mouawad rides the intersection of luxury goods and digital transformation, adopting e-commerce platforms, NFTs, and tech stacks (e.g., Apache, Video.js) to modernize heritage craftsmanship amid rising online retail and blockchain trends in high-end collectibles.[2][4][6][7] Timing aligns with post-pandemic e-commerce growth and Web3 adoption, where NFTs extend physical jewelry's value into digital realms, attracting tech-savvy affluent buyers.[6] Market forces like demand for authenticated luxury (via GIA) and seamless digital experiences favor Mouawad, influencing the ecosystem by setting standards for tech integration in traditional luxury sectors like jewelry, much like how Prime Solutions (unrelated holding subsidiary) advances smart cities.[1][5]
Mouawad will likely deepen NFT and metaverse expansions, blending physical diamonds with digital twins to capture younger, tech-native luxury consumers amid blockchain maturation.[6] Trends like AI-driven customization and sustainable sourcing will shape its path, potentially amplifying Guinness-record innovations. Its influence may evolve from royal jeweler to digital luxury pioneer, sustaining family-driven excellence in a hybrid physical-digital market—echoing its century-old commitment to crafting the extraordinary.[2][5]
