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Million Victories develops and publishes massively multiplayer online real-time strategy games, with its flagship title being Million Lords. The studio engineers an experience centered on large-scale conquest and kingdom expansion, providing a dynamic battlefield where players build and grow their domains from a single city. Their technical approach emphasizes challenging and player-centered game design, aiming to invigorate the strategy genre with compelling mechanics.
The company was co-founded in July 2017 by Benoit Ducrest and Celine Allary. Ducrest, CEO of Million Victories, brings a significant pedigree in the gaming industry, having previously worked at Ubisoft and co-founded two other studios. The founders identified an opportunity to revitalize the strategy game market by concentrating on core gameplay elements that deliver engaging and dynamic player experiences.
Million Victories' primary audience consists of strategy game enthusiasts globally who seek deep conquest mechanics and community-driven play. The company's vision is to craft memorable, fun, and player-centered games that resonate with a wide audience, foster vibrant communities, and ultimately bring enjoyment to millions of players worldwide through innovative strategic titles.
Million Victories has raised $10.0M across 2 funding rounds.
Million Victories has raised $10.0M in total across 2 funding rounds.
Million Victories has raised $10.0M across 2 funding rounds. Most recently, it raised $7.0M Series A in June 2023.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jun 1, 2023 | $7M Series A | Griffin Gaming Partners, Eurazeo | — | Announced |
| Nov 1, 2021 | $3M Series A | Griffin Gaming Partners | — | Announced |
Million Victories is a France-based mobile game development studio founded in 2017, specializing in real-time strategy and massively multiplayer online games (MMOs).[1][2][4] Its flagship product, *Million Lords*, is a multiplayer online real-time strategy (MMORTS) game that emphasizes tactical battles, player-centered design, and "play-to-win" mechanics without timers or aggressive "pay-to-win" monetization, serving over 4 million players worldwide, particularly in the US, France, UK, Germany, Brazil, Turkey, and Spain.[1][2][3][4] The studio solves the problem of complex, time-gated mobile strategy games by offering immersive, strategic depth with rapid accessibility, fostering global communities around large-scale battles.[2][4] With around 35 employees in Lyon/Villeurbanne, it has raised over $50M total (including a $6.5M Series A in 2023 and nearly $40M from Haveli Investments in July 2025), doubled revenue annually, hit $1M+ monthly bookings in 2024, and is developing a second game while expanding globally.[1][3][4]
Million Victories was co-founded in 2017 by Benoît Ducrest (CEO) and Céline Allary in Villeurbanne/Lyon, France.[1][4][6] Ducrest's gaming career began at Ubisoft, followed by launching two startups and an entrepreneur accelerator; Allary brought 15 years as a finance controller in large firms and co-founded Buzzinbees, a startup that scaled to €5M annual revenue before acquisition by Gemalto.[4][6] The idea for the studio emerged from a passion to innovate in the strategy genre, debuting with *Million Lords* to disrupt traditional 4X (explore, expand, exploit, exterminate) mobile games by prioritizing fun, community, and fair play over intrusive monetization.[1][2][4] Early traction built quickly, amassing 2 million players by leveraging Google Cloud for scalable hosting; pivotal moments include 2023's $6.5M raise from Griffin Gaming Partners and Eurazeo for global expansion, 2024 revenue doubling to $1M+ monthly bookings with top ad spend returns, and the July 2025 $40M round from Haveli Investments amid 4 million downloads and 100K monthly players.[1][2][3][4]
Million Victories rides the wave of mobile gaming's shift toward sustainable, community-driven MMOs amid industry challenges like ad fatigue and "pay-to-win" backlash, capitalizing on demand for innovative 4X strategies that blend depth with accessibility.[1][2] Timing is ideal post-2024 downturns, as its strong player love and ROAS enable aggressive scaling when peers struggle.[1] Favorable forces include global mobile adoption (strong in US/Europe/emerging markets), cloud tech for low-cost expansion, and investor appetite for proven hits—evidenced by Haveli, Griffin, and Eurazeo's backing leveraging gaming expertise.[2][3] It influences the ecosystem by benchmarking fair monetization, inspiring "player-first" designs, and proving French studios can compete globally, potentially elevating Europe's mobile strategy scene.[3][4]
Million Victories is primed for explosive growth, channeling $40M+ recent capital into *Million Lords* global dominance (targeting $1B scale) and a secretive second game launch.[1][3][4] Trends like AI-enhanced personalization, cross-platform play, and Web3 community tools will amplify its MMO edge, while navigating UA costs via data platforms like Google Cloud.[2] Its influence could evolve from niche disruptor to mobile strategy leader, fostering a new wave of fair-play hits—echoing its founding mission to bring joy to millions through resonant, ambitious games.[4][6]
Million Victories has raised $10.0M in total across 2 funding rounds.
Million Victories's investors include Griffin Gaming Partners, Eurazeo.
