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Luxola is a technology company.
Luxola operated as an online retail platform specializing in skincare and cosmetic products, serving consumers across the Asia Pacific region. The company established itself as a digital destination for beauty, offering an extensive selection of branded makeup and skincare items through its e-commerce site. It built capabilities to manage a diverse product catalog and facilitate online transactions and logistics across multiple markets.
Alexis Horowitz-Burdick founded Luxola in 2011, establishing the company in Singapore. Her insight stemmed from observing the market during four years of working in Southeast Asia, recognizing a significant opportunity for e-commerce to become the primary distribution channel for beauty products in the region. This observation drove her to build a dedicated online platform to capitalize on the nascent digital retail landscape.
The platform catered to a broad base of beauty consumers throughout Asia Pacific, providing convenient access to products that might have been otherwise difficult to source. Luxola’s vision was to become a leading online authority for beauty in Asia, aiming to shape consumer purchasing habits by offering a comprehensive and accessible digital storefront for cosmetic and skincare needs across the continent.
Luxola has raised $15.0M across 3 funding rounds.
Luxola has raised $15.0M in total across 3 funding rounds.
Luxola was an online beauty e‑commerce company founded in Singapore in 2011 that built a regional marketplace for branded cosmetics and skincare across Southeast Asia and was later acquired by Sephora.[1][2]
High-Level Overview
Origin Story
Core Differentiators
Role in the Broader Tech Landscape
Quick Take & Future Outlook
Sources: Harvard Business School case summary and regional press coverage on Luxola’s founding, expansion, product assortment and positioning are the primary contemporary sources referenced for this profile.[1][2][3][5]
Luxola has raised $15.0M in total across 3 funding rounds.
Luxola's investors include Transcosmos, GREE Ventures.
Luxola has raised $15.0M across 3 funding rounds. Most recently, it raised $3.0M Series C in May 2014.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| May 1, 2014 | $3.0M Series C | ||
| Mar 14, 2014 | $10.0M Other Equity | Transcosmos | GREE Ventures |
| Apr 5, 2013 | $2.0M Series A | GREE Ventures |