LiveRamp is a technology company.
LiveRamp has raised $16.0M across 2 funding rounds.
Key people at LiveRamp.
LiveRamp was founded in 1969 by Auren Hoffman (CEO and cofounder) and Vivek Sodera (Co-Founder).
LiveRamp has raised $16.0M in total across 2 funding rounds.
LiveRamp was founded in 1969 by Auren Hoffman (CEO and cofounder) and Vivek Sodera (Co-Founder).
LiveRamp has raised $16.0M in total across 2 funding rounds.
LiveRamp's investors include Bling Capital, Khosla Ventures, Practical Venture Capital, Uncork Capital, Karl Jacob, Dell Technologies Capital, Felicis Ventures, Sierra Point Ventures, Smash Capital, Summit Partners, Vayner RSE.
Key people at LiveRamp.
LiveRamp builds a data collaboration platform that enables businesses to securely connect, manage, and activate customer data across online and offline sources. It serves top brands, agencies, publishers, advertisers, and platforms like Disney, Hulu, Netflix, and TikTok, solving the problem of fragmented data in a privacy-focused, post-third-party cookie world by providing identity resolution via RampID for unified customer profiles and personalized marketing.[1][2][3][6] The platform processes over 4 trillion data records daily, supports clean room technology for secure analytics, and reaches 92% of the advertising ecosystem, driving growth through interoperability and privacy-enhancing tools amid shifting data regulations.[2][6]
LiveRamp, headquartered in San Francisco with global offices, emerged as a leader in consumer privacy, data ethics, and identity solutions, aspiring to make it safe and easy for companies to use data effectively.[3] While specific founders are not detailed in available sources, the company evolved from early data connectivity tools into a sophisticated platform, pivoting toward privacy-centric identity resolution with RampID and AbiliTec technology to address the decline of third-party cookies and enable first-party data activation.[1][2] Key pivotal moments include building an expansive network of over 500 partners and scaling to handle massive data volumes, positioning it as a neutral infrastructure provider in the marketing ecosystem.[2][3]
LiveRamp rides the wave of privacy-first data collaboration and the demise of third-party cookies, enabling a shift to first-party data strategies amid regulations like GDPR and CCPA.[1][3] Its timing is ideal as marketers demand secure, people-based identity for CTV, AI-driven personalization, and cross-channel measurement, filling gaps in fragmented ecosystems.[2][5][6] Market forces like data signal loss and rising clean room adoption favor its neutral position, influencing the ecosystem by powering interoperable stacks for brands and fostering responsible AI with robust signals.[2][6]
LiveRamp is poised to expand as the go-to infrastructure for data activation in AI-enhanced marketing, with growth in CTV, retail media, and clean rooms amid deepening privacy mandates. Trends like agentic AI and full-funnel attribution will amplify its network effects, potentially evolving its influence toward orchestrating ecosystem-wide data flows. As the neutral backbone for unified customer experiences, LiveRamp transforms data challenges into scalable opportunities, solidifying its role in a cookieless future.[2][5][6]
LiveRamp has raised $16.0M across 2 funding rounds. Most recently, it raised $1.0M Venture Round in September 2011.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Sep 1, 2011 | $1.0M Venture Round | Bling Capital, Khosla Ventures, Practical Venture Capital, Uncork Capital, Karl Jacob | |
| Oct 1, 2010 | $15.0M Series B | Dell Technologies Capital, Felicis Ventures, Practical Venture Capital, Sierra Point Ventures, Smash Capital, Summit Partners, Uncork Capital, Vayner RSE |
