Linq.gg is a technology company.
Linq.gg has raised $2.0M across 1 funding round.
Linq.gg has raised $2.0M in total across 1 funding round.
Linq.gg is a fintech platform founded in 2023 that enables mobile game developers to launch real-money gaming (RMG) experiences and loyalty programs within their games, handling complex compliance, payments, matchmaking, and operations.[1][2][4] It serves top mobile game publishers like Azur Games and Mamboo/My.Games, solving the challenges of entering the RMG market—such as jurisdiction-specific regulations and high setup costs—by offering a turnkey, natively embedded tech stack that publishes RMG titles in as little as four weeks.[2][3] The company has raised $3.8M from investors including Drive by DraftKings, Sharp Alpha Advisors, MiddleGame Ventures, and a16z Games Speedrun, operates in 12 countries with a team of around 15 (estimates vary from 5-10 to 15), and is headquartered in Dublin (with early New York references).[1][2][4]
Linq.gg drives growth by converting non-paying players into revenue-generating ones through loyalty rewards, in-app purchases, and real-money skill-based gaming, aligning its success model with publishers' outcomes for mutual scaling.[2][4]
Linq.gg was founded in 2023 by Kevin Cubitt and Dmitry Vysotski, who unveiled plans to disrupt the multi-billion-dollar RMG sector by simplifying entry for mobile game studios facing declining free-to-play economics.[2][3][4] Cubitt, CEO of a European-regulated lender, secured full FCA approval and led a 2020 exit; he's also invested in tech and blockchain disruptors.[2][3] Vysotski, a serial entrepreneur and angel investor, co-founded Profitero in 2010—an e-commerce analytics firm that raised over $34M, grew to 350+ employees globally, and sold to Publicis Groupe for $200M+ in 2022.[2][3]
The idea emerged from mobile gaming's shift: free-to-play titles struggle with unit economics amid rising costs, while RMG is the sole growth category lacking easy infrastructure—Linq.gg fills this with legal expertise and fintech tools.[2][3] Early traction includes strategic partnerships with giants like Azur Games and Mamboo, plus a $3.8M raise announced shortly after launch to accelerate publisher transitions.[2][3]
Linq.gg rides the RMG wave in mobile gaming, the only segment with positive growth amid free-to-play stagnation, fueled by skill-based economies, real-money incentives, and rising player demand for "real-life" in-game transactions.[2][3] Timing is ideal: studios face acquisition cost hikes and seek cross-sell opportunities from massive free-to-play bases, while regulatory complexities block entry—Linq.gg's stack unlocks this $multi-billion market.[2][3] Market forces like global RMG expansion and fintech maturity favor it, enabling publishers to retain users longer and diversify beyond ads/IAP.[4]
It influences the ecosystem by lowering barriers for top developers, fostering hybrid F2P-RMG models that could surpass free-to-play scale, and providing behavioral insights for LiveOps—potentially standardizing real economies in games.[2][4]
Linq.gg is poised to dominate RMG enablement, leveraging its funding and partnerships to onboard more publishers and expand loyalty tools into full in-game marketplaces with assets and transactions.[2][4] Trends like AI-driven player profiling, Web3 integrations, and RMG deregulation will accelerate growth, especially as mobile gaming evolves toward player-owned economies. Its influence may grow by powering the next monetization era, turning non-payers into high-LTV users at scale—positioning it as essential infrastructure for gaming's real-money future, much like its founders' prior exits redefined their fields.[2][3]
Linq.gg has raised $2.0M in total across 1 funding round.
Linq.gg's investors include Sharp Alpha Advisors, Mark Cuban.
Linq.gg has raised $2.0M across 1 funding round. Most recently, it raised $2.0M Seed in June 2024.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jun 1, 2024 | $2.0M Seed | Sharp Alpha Advisors, Mark Cuban |