Lentesplus is a technology company.
Lentesplus has raised $21.0M across 4 funding rounds.
Lentesplus has raised $21.0M in total across 4 funding rounds.
Lentesplus has raised $21.0M in total across 4 funding rounds.
Lentesplus's investors include IGNIA Partners, Wollef Ventures.
Lentesplus is a leading online optical retailer in Latin America, specializing in visual health products like contact lenses, prescription glasses, sunglasses, and multipurpose solutions.[1][2] The company serves consumers seeking convenient access to eyewear, solving issues like high costs, delivery delays, and limited availability in traditional optical stores by offering products at 30% below market prices with faster delivery.[1][3] Its growth momentum includes a $5 million Series A funding round in 2018 from investors like Palm Drive Capital, IGNIA, and InQlab; acquisitions such as Livo in 2022 (expanding into Brazil and planning 600 stores) and Newlentes (doubling its Brazilian market); and operations across Colombia, Mexico, Chile, Argentina, and beyond.[1][2]
Lentesplus was founded in June 2014 in Bogota, Colombia, by Jaime Oriol and Diego Mariño, who met while pursuing MBAs at the University of Pennsylvania's Wharton School.[1][2][3] The idea stemmed from Oriol's personal frustration as a contact lens user—facing stock shortages, weeks-long delays, and poor service at local optics—prompting them to disrupt the LATAM eyecare market, which has over 360 million potential customers.[2][3] Early traction came from winning Start-Up Chile in 2015, enabling efficient expansion, and by then, the company had provided over 1,000 vision exams and 4,000 pairs of glasses to underserved children.[3]
Lentesplus rides the e-commerce wave in healthcare, particularly eyewear, fueled by aging populations, rising disposable incomes, and greater awareness of vision correction in LATAM.[1][2] Its timing aligns with the post-pandemic shift to online retail and omnichannel strategies, positioning it against global players like Lenskart while expanding via acquisitions in a fragmented $11-15 billion market.[1] By blending digital platforms with physical stores, it influences the ecosystem by lowering barriers to visual health access, boosting competition, and scaling tech-enabled retail across emerging markets.[1][4]
Lentesplus is poised to dominate LATAM digital eyecare through aggressive store openings (600 planned), further acquisitions, and omnichannel growth in glasses and contacts.[1] Trends like e-commerce penetration, demographic shifts, and visual health awareness will propel it, potentially evolving from online pioneer to regional powerhouse akin to Lenskart.[1][2] Investors and founders' track record suggests sustained expansion, tying back to its mission of democratizing eyesight care for millions.
Lentesplus has raised $21.0M across 4 funding rounds. Most recently, it raised $8.0M Series E in December 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Dec 1, 2021 | $8.0M Series E | IGNIA Partners, Wollef Ventures | |
| Mar 1, 2020 | $5.0M Series D | IGNIA Partners, Wollef Ventures | |
| Nov 1, 2018 | $6.0M Series A | IGNIA Partners, Wollef Ventures | |
| Jul 1, 2017 | $2.0M Series B | IGNIA Partners, Wollef Ventures |