Lebara

Lebara provides telecommunications services as a mobile virtual network operator (MVNO), offering mobile connectivity solutions primarily through SIM cards and mobile plans. The company focuses on delivering affordable international calls and data, ensuring its customer base can maintain connections across borders. This operational model allows Lebara to leverage existing network infrastructure while tailoring its service offerings to specific market needs.

The company was founded in 2001 by Ratheesan Yoganathan, Rasiah Ranjith Leon, and Baskaran Kandiah. Their collective insight stemmed from recognizing a significant gap in the market for accessible and cost-effective communication options for migrant communities and individuals with international ties. They sought to address the complexities and high costs associated with staying in touch with family and friends abroad.

Lebara's customer base consists predominantly of migrants, expatriates, and individuals requiring frequent international communication. The company's long-term vision centers on fostering global connectivity by making communication simpler and more affordable for these communities. It strives to remain a key enabler for individuals to stay connected with their loved ones, irrespective of geographical distances, embodying a commitment to accessible worldwide communication.