Kontext is a Prague-based technology startup founded in 2023 that develops an AI-powered advertising platform specifically designed for generative AI applications such as chatbots and conversational interfaces. Its core product dynamically generates real-time, contextually relevant advertisements tailored to individual user interactions within AI chat environments, rather than relying on static ads or historical behavioral data. Kontext serves major consumer brands including Amazon, Uber, and Canva, helping publishers increase advertising revenue by up to 66% through its innovative approach[2][4]. The company’s platform integrates seamlessly with AI apps via a software development kit (SDK), enabling monetization through context-rich ad formats that align with user intent.
Kontext was co-founded in 2023 by a team of experienced entrepreneurs and AI researchers, including Jan Matas, co-founder and CTO of Deepnote, and Andrej Kiska, co-founder of Credo Ventures and an early investor in prominent AI startups like UiPath and Eleven Labs[2][4]. The founding team collectively holds over 400 citations in AI research, underscoring their technical expertise. The idea emerged from recognizing the limitations of traditional digital advertising in the context of emerging generative AI applications, prompting the founders to build a platform that leverages large language models to generate ads in real time based on conversational context. Early traction includes securing $10 million in seed funding led by M13 and partnerships with leading brands and marketing agencies[2][4].
Kontext is positioned at the intersection of two major technology trends: the rapid adoption of generative AI and the evolution of digital advertising. As conversational AI interfaces become mainstream, traditional advertising formats struggle to fit naturally within these new user experiences. Kontext’s platform addresses this gap by embedding ads that are contextually relevant and non-intrusive, riding the wave of AI-driven personalization and automation. The timing is critical as generative AI apps scale rapidly, creating a new advertising frontier that demands innovative monetization solutions. By enabling publishers and brands to monetize AI interactions effectively, Kontext influences the broader ecosystem by setting new standards for AI-native advertising and contributing to the sustainable growth of generative AI applications[2][4].
Looking ahead, Kontext is likely to expand its platform capabilities, potentially incorporating more advanced AI models and broader integration with diverse generative AI applications beyond chatbots. Trends such as increasing demand for privacy-conscious advertising and AI-driven personalization will shape its evolution. As generative AI becomes embedded in more consumer and enterprise workflows, Kontext’s influence could grow significantly, positioning it as a key player in defining how advertising adapts to AI-first user experiences. Its strong technical foundation and early market validation suggest it is well-placed to capitalize on the expanding generative AI ecosystem and drive innovation in AI-powered advertising[2][4].
Kontext has raised $10.0M in total across 1 funding round.
Kontext's investors include Credo Ventures, Inventure, Karma Ventures, Qualcomm Ventures.
Kontext has raised $10.0M across 1 funding round. Most recently, it raised $10.0M Seed in August 2025.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Aug 1, 2025 | $10.0M Seed | Credo Ventures, Inventure, Karma Ventures, Qualcomm Ventures |
