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Key people at JustPark.
JustPark operates a technology platform connecting drivers with available parking spaces via its website and mobile app, based in London, UK. The company enables space owners to rent out driveways, car parks, and other locations, operating a commission-based marketplace. JustPark serves over 10 million drivers and 45,000+ space owners, facilitating more than 2 million annual bookings with a team of over 100 employees. It has raised £15.8 million in funding from investors including BMW iVentures, Index Ventures, FTV Capital, and Richard Branson. In 2024, JustPark merged with ParkHub, with the combined entity receiving strategic growth investment from FTV Capital. The company was founded in 2006 by Anthony Eskinazi. Its business model centers on commission-based marketplace where drivers book and pay for parking spaces through the app, with revenue from bookings.
Key people at JustPark.
JustPark is a technology platform that connects drivers with available parking spaces via its website and mobile app, enabling users to find, book, and pay for parking in private driveways, lots, venues, and public spaces.[1][2][4] Originally a peer-to-peer service like Airbnb for parking, it has evolved into a comprehensive solution serving over 13 million UK drivers and 1.4 million spaces, with strong growth including 2 million+ bookings annually and expansion into the US through a merger with ParkHub.[2][3][4] The company solves urban parking shortages by optimizing underused spaces for drivers, space owners (who have earned £90 million), and operators, while boosting revenue and cutting costs with seamless tech.[2][4]
Its growth momentum is robust: from 2.5 million users in 2013 to 13 million today, topping app store charts for "parking" in 2018, and recent mergers amplifying US event parking capabilities.[1][2][4]
JustPark was founded in 2006 by Anthony Eskinazi, then a 23-year-old ex-Deloitte employee, as ParkatmyHouse after he struggled to find parking near a baseball game in San Francisco, spotting empty driveways while circling.[1][4][5][6] Starting solo from his bedroom in London, the initial site matched drivers with homeowners' spare spaces, inspired by informal deals like a Chelsea fan's match-day parking arrangement.[5][6]
Pivotal moments included 2011 BMW i Ventures investment (£250,000), sparking team growth from 2 to 20 and space expansion to churches, hotels, and businesses; a 2014 rebrand to JustPark with Index Ventures funding and the world's first in-car parking app via Mini; and a record £3.7 million Crowdcube crowdfunding in 2015 (80% from users), plus winning Richard Branson's #VOOM pitch.[1][3][5][6] By 2020, it hit 4.5 million users, partnered with councils and NHS during COVID, and merged with US-based ParkHub for global scale.[2][6]
JustPark rides the sharing economy and urban mobility wave, predating Airbnb by two years and capitalizing on parking scarcity in dense cities where demand outstrips supply.[5] Timing aligns with smartphone adoption (app dominance since 2018) and post-COVID shifts to flexible, contactless services, plus EV growth via space reservations.[1][4][8]
Market forces favor it: rising urbanization, event recovery, and sustainability mandates amplify underused space monetization, while mergers like ParkHub tap US venues (sports/entertainment).[2][5] It influences the ecosystem by normalizing peer-to-peer parking, aiding institutions (e.g., councils, churches), and pushing industry tech standards—e.g., sole Northern Ireland parking supplier and NHS support.[3][6]
JustPark is poised for transatlantic dominance, leveraging its UK scale (13M users, £90M earnings) and ParkHub merger to deliver unified, AI-enhanced parking globally, targeting EV integration, smart cities, and venue ops.[2][4] Trends like autonomous vehicles, urban densification, and green transport will fuel expansion, potentially via more local authority deals and international rollouts.[3]
Its influence may evolve from UK disruptor to global mobility leader, reshaping parking as frictionless infrastructure—echoing its origin as a simple fix for circling drivers, now smarter at scale.[1][2]
