Juli Automation (巨力自动化设备（浙江）有限公司) is a high-tech Chinese enterprise specializing in the research, development, and manufacturing of intelligent production equipment for electric vehicle (EV) flat wire motors and vehicle micromotors.[1][2][6] As a 34-year-old family-owned company, it provides automated assembly lines with full traceability, mechanical simulation, digital twins, and high efficiency (e.g., one solder joint every 0.2 seconds), serving global leaders like SAIC, Geely, Bosch, and LG with over 30 production lines delivered.[1][2] It holds over 30% market share in China's EV motor assembly sector, enabling customers to meet quality, flexibility, and scalability demands while saving time and costs.[2]
The company also offers consulting, process design, prototyping, lean manufacturing, and customer support, focusing on advanced motor technologies like X-pin and W-pin for future EVs.[1][2]
Founded as a family-owned innovative company with 34 years of history (established around 1991), Juli Automation has evolved from general motor production expertise to specializing in EV flat wire motor and micromotor intelligent equipment.[1][6] It emerged as a partner to major automakers and suppliers, cooperating on forward-looking R&D to integrate advanced processes into motor design and ensure stable production.[1] Key milestones include delivering over 30 stator and rotor intelligent production lines and achieving prominence in China's EV sector over the past five years through standardized, high-quality assembly processes.[1][2]
Juli Automation rides the explosive growth of the EV market, particularly in China, where demand for efficient, high-volume motor production is surging amid global electrification trends.[1][2] Its timing aligns with the shift to flat wire motors for higher power density and efficiency in EVs, addressing scalability challenges as automakers ramp up output to meet regulatory and consumer demands.[2] Market forces like supply chain localization, cost pressures, and quality standards favor its standardized lines, which exceed global benchmarks while reducing investment needs.[2] By enabling faster, traceable production for tier-1 suppliers, it influences the EV ecosystem, accelerating adoption and supporting China's dominance in battery and motor tech.[1]
Juli Automation is poised for expansion as EV adoption accelerates worldwide, with its EV motor expertise positioning it to capture more international market share beyond China.[1][2] Trends like advanced pinning tech (W-pin), digital twins, and AI-driven manufacturing will shape its growth, potentially through new lines for next-gen motors and deeper global partnerships.[2] Its influence may evolve from a China-centric leader to a key enabler in the global shift to sustainable mobility, building on its family-owned agility and proven track record.[1] This high-tech manufacturer exemplifies how specialized automation drives the EV revolution forward.
juli has raised $4.0M in total across 1 funding round.
juli's investors include Norrsken VC, Working Capital Fund.
juli has raised $4.0M across 1 funding round. Most recently, it raised $4.0M Seed in March 2022.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Mar 1, 2022 | $4.0M Seed | Norrsken VC, Working Capital Fund |
