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§ Venture Capital · Sheboygan Falls, WI, USA
Corporate venture capital investing in early-stage startups in AgTech, FoodTech, life sciences, and emerging technologies.
Johnsonville Ventures/MSAB Capital is the corporate venture capital arm of Johnsonville Sausage, based in Sheboygan Falls, Wisconsin, focusing on early-stage investments in life sciences, emerging technologies, AgTech, FoodTech, and related innovative areas. The firm strategically supports ventures aligned with Johnsonville's core mission in food production, sustainability, and technological advancements impacting the food system. It has actively participated in several funding rounds, notably contributing to SwineTech's $5 million Series A1 in March 2020 and Oxipital AI's $26 million Series C in November 2022. Its portfolio further includes companies like The Better Meat Co., recognized for its mycoprotein technology. Kevin Ladwig serves as president of MSAB Capital, operating as part of the larger Johnsonville Holdings investment strategy. Its business model centers on corporate venture capital funded by parent company Johnsonville Holdings , investing in startups without specified external fundraising details.
Johnsonville Ventures/MSAB Capital has 1 tracked investment across 1 company. The latest tracked deal is $5.0M Series A in SwineTech in March 2020.
| Date | Company | Round | Lead Investor(s) | Co-Investor(s) |
|---|---|---|---|---|
| Mar 1, 2020 | SwineTech | $5.0M Series A | Innova Memphis | Avalancha Ventures, Independent, LAUNCH, LvlUp Ventures, Osney Capital, Quake Capital, Techstars, Vamos Ventures, AG Ventures Alliance, Berkeley Catalyst Fund, SVE Capital |