Jabmo is a technology company.
Jabmo provides an ABM (Account-Based Marketing) platform for businesses to engage and win high-value accounts.
Jabmo has raised $17.0M across 2 funding rounds.
Jabmo has raised $17.0M in total across 2 funding rounds.
Jabmo has raised $17.0M in total across 2 funding rounds.
Jabmo's investors include IDInvest Partners.
# Jabmo: Account-Based Marketing Platform
Jabmo is a B2B marketing technology company that provides Account-Based Marketing (ABM) solutions designed to help organizations identify, target, and engage high-value accounts throughout the buying journey[2][3]. The platform serves B2B marketers in manufacturing, life sciences, logistics, and supply chain sectors, enabling them to align sales and marketing teams around priority accounts and drive measurable revenue growth[1][2].
The company solves a critical problem in B2B marketing: the difficulty of identifying which accounts are actively buying and coordinating personalized engagement across multiple channels. Jabmo's core offering combines IP-based account intelligence, buying intent signals, and omnichannel advertising capabilities to help sales and marketing teams prioritize efforts on accounts most likely to convert[3][5]. The platform has demonstrated strong adoption, with customer testimonials highlighting improved alignment between sales and marketing, increased ROI, and accelerated pipeline development[3].
Jabmo was established in 2014 as a pioneer in Account-Based Marketing technology[2]. The company initially launched its core product in July 2018, beginning with IP-based analytics to track anonymous buying group activity at the account level—a foundational capability for ABM programs[2].
The platform evolved significantly through successive versions. Version 1 focused solely on IP analytics, while V2 integrated with Demand Side Platforms (DSPs) to pull account-level ad engagement data. V3 added marketing automation and LinkedIn integrations, and V4—released in January 2021—became the first omnichannel ABM platform with direct integrations to Facebook, Instagram, and Google[2]. This progression reflects the company's responsiveness to customer needs and commitment to providing a unified view of account engagement across all major marketing channels.
More recently, Jabmo became part of the Expandi group, which has rebranded and enhanced the platform with additional capabilities including multi-language intent data, country-specific IP tracking, and integration with Expandi's broader account-based advertising ecosystem[3][5].
Jabmo operates at the intersection of two major B2B marketing trends: the shift toward Account-Based Marketing as a best practice and the increasing demand for privacy-compliant, data-driven personalization. As third-party cookies deprecate, Jabmo's IP-based and hashed-email approach provides a sustainable alternative for B2B targeting.
The company also reflects broader consolidation in the martech ecosystem. By joining Expandi, Jabmo gained access to complementary capabilities in account-based advertising and intent data, creating a more comprehensive platform for organizations seeking to unify their ABM strategy. This positions Jabmo within a growing category of integrated ABM platforms that serve as central hubs for coordinating sales and marketing efforts around high-value accounts.
Jabmo is well-positioned to capture growing demand for ABM solutions as B2B organizations increasingly recognize that traditional demand generation approaches underperform for complex, multi-stakeholder sales cycles. The company's expansion into Connected TV (CTV) advertising signals ambition to reach buying committees across emerging channels[2].
The key question ahead is whether Jabmo can maintain differentiation as larger martech platforms (Salesforce, HubSpot, Adobe) add ABM capabilities. Jabmo's strength lies in its specialized focus, global orientation, and integrated approach—but sustained growth will depend on continuous innovation and deepening integrations with the tools B2B teams already use. As privacy regulations tighten and buying behaviors shift toward digital channels, Jabmo's privacy-first architecture and omnichannel capabilities position it as a relevant player in the evolving B2B marketing infrastructure.
Jabmo has raised $17.0M across 2 funding rounds. Most recently, it raised $12.0M Series C in September 2018.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Sep 1, 2018 | $12.0M Series C | IDInvest Partners | |
| Dec 1, 2015 | $5.0M Series B | IDInvest Partners |