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iNNBeauty Project develops high-performance, clean skincare products that are clinically proven, vegan, and cruelty-free, offering effective formulas at accessible prices for next-generation consumers. Addressing a market gap, the brand provides high-efficacy solutions without luxury markups. It has created over 30 new jobs and is recognized as one of the fastest-growing clean skincare brands in the U.S. The company established a significant retail presence through partnerships, including its launch at Sephora online and in-store in 2021. Co-founder Alisa Metzger was recently named to Inc.’s 2025 Female Founders 500 list, underscoring the company's rapid growth and market impact. iNNBeauty Project was founded around 2020 by Alisa Metzger and Jen Shane. Its business model centers on direct-to-consumer sales via their website and retail partnerships, including Sephora online and in-store.
iNNBeauty Project has raised $12.0M across 1 funding round.
iNNBeauty Project has raised $12.0M in total across 1 funding round.
iNNBeauty Project has raised $12.0M across 1 funding round. Most recently, it raised $12.0M Series A in December 2022.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Dec 13, 2022 | $12M Series A | Julian Steinberg | Beechwood Capital, Strand Equity | Announced |
iNNBeauty Project has raised $12.0M in total across 1 funding round.
iNNBeauty Project's investors include Julian Steinberg, Beechwood Capital, Strand Equity.
