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ID90 Travel develops a SaaS platform dedicated to streamlining travel for airline employees globally. The company provides a comprehensive suite of online tools for shopping, reservations, and ticketing, coupled with exclusive deals and discounts, all designed to make non-revenue and duty travel more efficient and accessible for the airline industry workforce. Its technology automates and reduces the administrative burden and costs associated with managing employee travel programs.
Tristan Schukraft founded ID90 Travel in 2006, identifying a significant opportunity to modernize and improve the antiquated systems used for airline employee travel. Schukraft, leveraging his understanding of the travel sector, established the company with the insight that a dedicated, user-friendly digital platform could substantially enhance the travel experience for airline personnel while simultaneously benefiting airline operators through cost efficiencies.
The platform primarily serves individuals within the travel industry, including airline and hotel employees, offering them a curated marketplace for travel opportunities. ID90 Travel’s vision centers on empowering the global airline workforce with smart, cost-effective travel solutions, continuously evolving its platform to meet the dynamic needs of staff travel and reinforce its position as a leading provider in this specialized niche.
ID90T has raised $3.0M across 1 funding round.
ID90T has raised $3.0M in total across 1 funding round.
ID90T has raised $3.0M in total across 1 funding round.
ID90T's investors include Alonso Diaz Etienne, Lee Rand, Baroda Ventures, Thayer Ventures.
ID90 Travel (ID90T) is a travel technology company founded in 2006 that provides a SaaS platform automating airline employee travel programs, reducing costs for airlines while enabling self-service booking for employees on flights, hotels, rental cars, cruises, and tailored trip insurance.[1][2][4] It serves airlines globally—such as United, Hawaiian, Frontier, Alaska, Spirit, Czech Airlines, and Aeroflot—through B2B solutions and offers a free B2C membership at id90travel.com for airline employees and retirees to access exclusive interline discounts not available to the public.[1][4] The platform solves high-maintenance in-house travel program costs by fully automating processes like online and interline ticketing, CoBus/Duty travel, and corporate hotel compliance, with growth evidenced by $19.8M revenue, 89 employees, and $3M total funding.[1][4]
ID90 Travel was established in 2006 in Southlake, Texas, to address inefficiencies in airline employee travel by delivering a web-based solution that automates benefits and cuts internal program costs.[1][2] The idea emerged from recognizing airlines' need for a "win-win" system allowing 24/7 employee self-service, pioneering features like discounted hotels, rental cars, cruises, and non-revenue-specific insurance—firsts in the industry.[1][4] Early traction built through partnerships with major carriers, evolving from core ticketing automation to a comprehensive one-stop platform with a mobile app for last-minute deals, now serving millions via its B2C site and leading in staff travel tech.[3][6][7]
ID90 Travel rides the wave of travel tech digitization post-pandemic, capitalizing on airlines' push for cost efficiency amid rising operational pressures and employee retention needs through perks like automated free/standby travel.[2][4][6] Timing aligns with SaaS adoption in legacy aviation, where non-revenue programs (up to 10-15% of seats) demand scalable automation to handle global workforces; market forces like hoteliers seeking quick inventory sales via interline channels amplify its B2C growth.[1][2] It influences the ecosystem by modernizing staff travel—previously manual and error-prone—for major carriers, enabling profitability for partners and setting standards for hybrid B2B/B2C platforms in niche travel verticals.[3][5]
ID90 Travel is poised to expand its mobile-first ecosystem, potentially integrating AI for predictive bidding on standby seats or personalized interline bundles amid rising demand for employee perks in a tight labor market.[6] Trends like corporate travel recovery and Web3 loyalty rewards could boost its rewards program, while global airline consolidation favors scalable SaaS leaders. Its influence may grow by dominating non-revenue travel tech, delivering sustained cost savings and exclusive deals that keep airlines competitive and employees loyal—solidifying its role as the go-to platform in this underserved niche.[2][7]
ID90T has raised $3.0M across 1 funding round. Most recently, it raised $3.0M Series B in June 2013.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jun 1, 2013 | $3.0M Series B | Alonso Diaz Etienne, Lee Rand | Baroda Ventures, Thayer Ventures |