HLRBO is a technology company.
HLRBO has raised $1.0M across 1 funding round.
HLRBO has raised $1.0M in total across 1 funding round.
HLRBO has raised $1.0M in total across 1 funding round.
HLRBO's investors include Bread and Butter Ventures, Founder Collective, Great North Ventures, TMV, Ulu Ventures, Aaron Rankin (Sprout Social), Daren Cotter.
HLRBO is an online platform that connects landowners with hunters by enabling direct leasing of private hunting land, public areas, and related services across the United States and Canada[1][2][4]. It builds a searchable database of listings, allowing flexible pricing options like daily, weekly, monthly, seasonal, or yearly rentals, while providing free tools such as state-specific lease agreements, payment processing, and liability insurance for landowners[2][4][5]. HLRBO serves hunters seeking access to properties and landowners monetizing their land, solving the problem of fragmented access to hunting opportunities through a streamlined, tech-driven marketplace that emphasizes trust, convenience, and sustainability[1][2]. The company has raised $1.6M in seed funding across two rounds, with the latest $0.6M in September 2024, signaling growth momentum amid rising demand for outdoor recreation tech[3].
HLRBO was founded by Heath Schubert, CEO with over 20 years in software development, holding a B.S. in Computer Science and M.S. in Software Engineering from the University of Minnesota[1]. The idea emerged from a vision to create a digital platform eliminating middlemen and hidden fees in hunting leases, allowing direct connections between hunters and landowners[6]. Based in Minneapolis, Minnesota, the company has evolved by adding features like "Direct Contact" for private communication and partnerships with outdoor groups such as Triple Beam Outdoors and Bow Ridge Outdoors, which focus on habitat management and guided hunts[1][2].
HLRBO rides the trend of digital marketplaces for outdoor recreation, capitalizing on growing interest in hunting amid urbanization and land access challenges[2][3]. Timing aligns with post-pandemic outdoor booms and tech adoption in niche sectors like hunting, where platforms digitize traditional processes[3]. Market forces favoring it include rising landowner monetization needs and hunter demand for vetted, flexible options, positioning HLRBO against competitors like Hunting Locator and TerraStride's HuntStand by emphasizing direct leasing over mapping or guides[3]. It influences the ecosystem by fostering sustainable practices through community trust and partnerships with conservation-focused groups[1].
HLRBO is poised for expansion with recent seed funding fueling platform enhancements and partnerships, potentially scaling listings and international reach into Canada[3][4]. Trends like AI-driven matching, mobile-first experiences, and ESG-focused outdoor tech will shape its path, while regulatory shifts in land use could boost demand[2][3]. Its influence may grow by dominating the hunting lease niche, empowering more landowners and responsible hunters in a fragmented market—starting from its core mission to revolutionize direct connections[1][6].
HLRBO has raised $1.0M across 1 funding round. Most recently, it raised $1.0M Seed in February 2024.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Feb 1, 2024 | $1.0M Seed | Bread and Butter Ventures, Founder Collective, Great North Ventures, TMV, Ulu Ventures, Aaron Rankin (Sprout Social), Daren Cotter |