High Time Foods is a technology company.
High Time Foods has raised $1.4M across 2 funding rounds.
Key people at High Time Foods.
High Time Foods has raised $1.4M in total across 2 funding rounds.
Key people at High Time Foods.
High Time Foods has raised $1.4M in total across 2 funding rounds.
High Time Foods's investors include Avaana Capital, Babel Ventures, Better Capital, Big Idea Ventures, Capital V, Presight Capital, Techstars, Anil Advani.
High Time Foods is a food technology startup developing shelf-stable, plant-based protein solutions that are delicious, nutritious, affordable, and versatile for any cuisine, eliminating cold-chain dependency.[1][5] Targeting commercial and institutional users like restaurants, caterers, food manufacturers, and HORECA (hotels, restaurants, catering), it serves underserved protein markets in emerging regions by enabling culturally authentic plant-based dishes without refrigeration.[1][2][5][6] The core product—a dehydrated blend of pea, wheat, and mung bean proteins—adapts to dishes from tikkis to tacos, with early traction in U.S. restaurants (Mexican chains, Egyptian fine-dining, burger spots) and global demand from importers in Nigeria, Mexico, and India, plus food banks.[2][5][6] Founded in 2022 and now headquartered in India after raising $1.2 million, the company operates a B2B model with over 30 clients worldwide and plans aggressive expansion in HORECA and emerging markets.[3][4][6]
High Time Foods was founded in 2022 by Aakash Shah and Damian Felchlin, who connected at business school over a shared passion for food and concern about food production's environmental impact and waste.[1][2] With backgrounds in food service and imports, they interviewed over 50 chefs worldwide to address barriers like lack of refrigeration, electricity, or affordable ingredients for plant-based cooking in diverse cuisines.[1] This led to their first product: a shelf-stable protein mix launched post-conversations, initially in the U.S. before relocating headquarters to India for better alignment with global scaling and domestic demand.[1][6] Early challenges included mastering supply chains and convincing manufacturers of mainstream potential, but pivotal traction came from diverse restaurant pilots and recent $1.2 million funding to fuel R&D, sales hires, and expansion.[2][6]
High Time Foods rides the plant-based protein wave amid rising demand for sustainable alternatives in a world facing protein shortages, environmental strain from animal agriculture, and population growth in the Global South.[1][6] Its timing capitalizes on cold-chain limitations in emerging markets—where most future growth occurs—offering scalable solutions amid supply chain disruptions and climate challenges.[2][6] Market forces like HORECA expansion in India/Africa and interest from institutions/food banks favor its B2B model, influencing the ecosystem by pioneering accessible, culturally adaptable alt-proteins that bridge fine dining to street food, potentially mainstreaming plant-based innovation beyond refrigerated Western products.[2][6]
High Time Foods is poised for B2B acceleration with $1.2 million fueling India HORECA dominance (50+ partnerships targeted soon), West Africa test launches, and R&D for new products.[6] Trends like Global South protein demand, cold-chain inefficiencies, and sustainable food tech will propel growth, evolving its influence from U.S. pilots to a category leader in shelf-stable alt-proteins for underserved chefs worldwide—delivering on its promise of flavorful, planet-friendly protein anywhere.[1][6]
High Time Foods has raised $1.4M across 2 funding rounds. Most recently, it raised $1.0M Seed in May 2025.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| May 1, 2025 | $1.0M Seed | Avaana Capital | |
| May 1, 2022 | $360K Seed | Babel Ventures, Better Capital, Big Idea Ventures, Capital V, Presight Capital, Techstars, Anil Advani |
