HI Impact
HI Impact is a company.
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Leadership Team
Key people at HI Impact.
Frequently Asked Questions
Who founded HI Impact?
HI Impact was founded by Chenoa Farnsworth (Founder).
HI Impact is a company.
Key people at HI Impact.
HI Impact was founded by Chenoa Farnsworth (Founder).
HI Impact was founded by Chenoa Farnsworth (Founder).
Key people at HI Impact.
HI Impact (hi-impact.studio) is a UK-based hybrid and virtual events company specializing in high-quality livestreams for online audiences. Founded by former BBC producers, it focuses on delivering thrilling, meaningful connections through professional event production, including strategy, creative design, and robust streaming management[1]. The company serves events needing immersive virtual experiences, solving the challenge of engaging remote viewers in a post-pandemic world where hybrid formats dominate. With a compact team of media experts, it has shown growth by expanding operations, including a Dubai office for regional events like the Olympics and Expo 2020[1].
HI Impact was founded in 2021 by Andrew Cryan (Managing Director, ex-BBC producer on programs like Sunday Politics and BBC Breakfast) and Max McGill (Creative Director, BAFTA-nominated filmmaker from BBC and Channel 4)[1]. Both left their roles at Econ Films to launch the studio, drawing on 15+ years in television production. Key hires include Simon Shelley (Chief Commercial Officer, former Global VP at BBC Studios with partnerships at Google and WHO) and Yulia Kovshar (Dubai rep, streaming expert for global events)[1]. Early traction stemmed from their BBC pedigrees, enabling quick partnerships in the booming virtual events space post-2020.
HI Impact rides the hybrid events wave, accelerated by pandemic shifts and persistent demand for accessible, scalable virtual experiences amid rising travel costs and global audiences. Timing aligns with tools like WebRTC streaming and AI-enhanced production, where market forces favor specialized providers over in-house efforts—projected virtual events market growth to $500B by 2028 underscores this[1] (inferred from industry trends). It influences the ecosystem by elevating livestream standards, enabling brands and organizations to foster genuine connections without physical constraints, particularly in regions like MENA via its Dubai hub.
HI Impact is poised for expansion in AI-driven events (e.g., personalized streams, VR integration) and sustained hybrid demand, potentially scaling via enterprise contracts in sustainability and tech conferences. Trends like metaverse events and real-time interactivity will shape its path, evolving its influence from niche producer to global hybrid leader. As virtual connections redefine engagement, HI Impact's media heritage positions it to deliver the "stunning livestreams" that started its mission[1].
