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Hi Auto is a technology company.
Hi Auto has raised $27.0M across 2 funding rounds.
Hi Auto has raised $27.0M in total across 2 funding rounds.
Hi Auto is an AI order taking system for quick service restaurants (QSRs). It automates drive-thru ordering with over 93% completion and 96% accuracy at scale.
Hi Auto is a technology company specializing in conversational AI solutions designed specifically for the quick-service restaurant (QSR) industry. Its flagship product is an AI-powered order-taking system that fully automates the drive-thru ordering process. This platform handles complex menus, upselling, and integrates seamlessly with point-of-sale systems, achieving over 93% order completion and 96% accuracy at scale. Hi Auto serves QSR chains and franchisees, currently deployed in about 1,000 stores across three continents, processing more than 60 million orders annually. The solution addresses key problems such as reducing order errors, improving throughput, enhancing customer experience, and optimizing labor efficiency in drive-thru operations[1][2][3].
Founded in 2019 in Tel Aviv, Israel, Hi Auto was co-founded by Roy Baharav (CEO) and Eyal Shapira (CTO), who brought expertise in AI, speech recognition, and scalable systems. The idea emerged from the need to improve the drive-thru experience, a critical yet challenging touchpoint for QSRs, by leveraging advanced voice AI technology. Early traction was marked by rapid adoption among major QSR franchisees, supported by a team combining domain expertise in AI and operational execution. The company has since evolved to become the leading AI order taker in the US and globally, focusing exclusively on drive-thru automation to maintain deep specialization and performance[1][2].
Hi Auto rides the trend of AI-driven automation in customer service and the broader digital transformation of the food service industry. The timing is favorable due to increasing labor costs, demand for contactless and efficient service, and advances in natural language processing. By focusing exclusively on drive-thru automation, Hi Auto addresses a high-volume, high-impact segment where speed and accuracy directly affect revenue and customer satisfaction. Its success influences the QSR ecosystem by setting new standards for AI adoption, operational efficiency, and customer experience in fast food service[1][2][3].
Looking ahead, Hi Auto is well-positioned to expand its footprint further across global QSR markets and potentially explore adjacent use cases within restaurant automation. Trends such as continued AI advancements, increased demand for labor-saving technologies, and evolving consumer expectations for speed and personalization will shape its journey. The company’s deep domain focus and proven performance metrics suggest it will remain a key player in transforming drive-thru operations and could influence broader AI adoption in retail and service industries. Its ongoing innovation and scaling efforts will likely reinforce its leadership in the AI order-taking space[2][3].
Hi Auto has raised $27.0M in total across 2 funding rounds.
Hi Auto's investors include Delek Motors, Vasuki Global Tech Fund, Cyberstarts VC, Rakesh K. Loonkar, Shlomo Kramer.
Hi Auto has raised $27.0M across 2 funding rounds. Most recently, it raised $19.0M Debt / Series A in April 2025.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Apr 2, 2025 | $19.0M Debt / Series A | Delek Motors, Vasuki Global Tech Fund | |
| Jun 1, 2020 | $8.0M Seed | Cyberstarts VC, Rakesh K. Loonkar, Shlomo Kramer |