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HelloFlow develops a robust no-code digital onboarding platform, empowering businesses to construct compliant and efficient client onboarding experiences swiftly. This intuitive drag-and-drop builder allows companies to design comprehensive digital workflows, streamline identity verification, and ensure adherence to critical regulatory standards like KYC and AML, all without requiring any coding expertise. The platform focuses on simplifying complex compliance processes within various sectors.
The company was co-founded in June 2020 by Mikkel Skarnager and Ciprian Florescu. Skarnager brought extensive experience from his previous role leading Digital Transformation at Saxo Bank, while Florescu contributed deep expertise in regulatory services from his tenure at Nets Group. Their shared insight recognized a market need for a frictionless and agile solution to manage the intricate demands of digital customer acquisition and compliance.
HelloFlow targets companies across regulated industries that require sophisticated yet user-friendly tools for digital client integration. Its vision centers on enabling organizations to accelerate their customer acquisition processes by providing a flexible platform for building tailored onboarding journeys. The company remains committed to transforming how businesses engage new clients through intelligent, compliant, and code-free digital solutions.
HelloFlow has raised $2.0M across 1 funding round.
HelloFlow has raised $2.0M in total across 1 funding round.
HelloFlow is a Copenhagen-based technology company founded in 2020 that provides a no-code digital onboarding, monitoring, and risk evaluation platform designed to simplify and accelerate client onboarding processes for businesses, particularly in the financial sector[1][3][4]. Its platform enables organizations to build and deploy compliant digital onboarding workflows in minutes using a drag-and-drop interface, eliminating the need for extensive coding and reducing development costs. HelloFlow serves businesses that require efficient customer identity verification and regulatory compliance, addressing the complex challenge of balancing user experience with stringent KYC (Know Your Customer) and AML (Anti-Money Laundering) regulations[1][3]. The company demonstrated strong growth momentum, culminating in its acquisition by Trulioo, a global identity verification leader, in 2022, which enhanced Trulioo’s onboarding efficiency and compliance capabilities[1][2].
HelloFlow was founded by Mikkel Skarnager, who previously led Digital Transformation at Saxo Bank, and Ciprian Florescu, a former senior developer at Nets Group. Their combined expertise in client onboarding and financial software development inspired the creation of a platform that lowers barriers to digitalization by removing the time-consuming coding aspect of onboarding workflows[1][3][4]. Early traction came from addressing the lengthy and complex onboarding processes faced by large European companies, validating the demand for a flexible, no-code solution that integrates multiple identity verification services seamlessly[3].
HelloFlow rides the growing trend of digital transformation in financial services, particularly in automating compliance-heavy processes like KYC and AML. The timing is critical as regulatory demands increase globally, and businesses seek scalable, cost-effective solutions to onboard customers securely and efficiently. By enabling no-code customization and rapid deployment, HelloFlow addresses market forces pushing for agility, cost reduction, and enhanced customer experience in compliance workflows. Its integration into Trulioo’s platform amplifies its influence by contributing to a global identity verification infrastructure that supports safer, faster digital transactions worldwide[1][2].
Post-acquisition, HelloFlow’s technology is positioned to drive further innovation in automated onboarding and risk evaluation within Trulioo’s ecosystem. Future trends shaping its journey include increasing regulatory complexity, demand for seamless digital experiences, and the expansion of identity verification into new sectors beyond finance. As digital identity becomes foundational to online trust and access to services, HelloFlow’s no-code approach could evolve to empower more industries and geographies, reinforcing its role in simplifying compliance and accelerating digital adoption globally[1][2][3]. This trajectory ties back to its founding vision of democratizing digital onboarding by removing technical barriers and enabling businesses to adapt quickly to changing regulatory landscapes.
HelloFlow has raised $2.0M in total across 1 funding round.
HelloFlow's investors include Seedcamp, Alexander Viterbo-Horten.
HelloFlow has raised $2.0M across 1 funding round. Most recently, it raised $2.0M Seed in July 2021.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jul 1, 2021 | $2.0M Seed | Seedcamp, Alexander Viterbo-Horten |