HÄppi is a technology company.
HÄppi has raised $720K across 1 funding round.
HÄppi has raised $720K in total across 1 funding round.
hÄppi is a Swedish beverage startup producing prebiotic sodas designed to promote gut health. The company builds functional soft drinks made with natural ingredients, free from added sugars, and enriched with apple cider vinegar and prebiotics, available in flavors like Raspberry-Lemon, Elderflower, and Pink Grapefruit.[1][2] It serves health-conscious consumers, particularly Generation Z in the Nordic and European markets, solving the problem of limited healthy, sustainable alternatives in the traditional soda-dominated beverage industry by strengthening the immune system, improving skin health, and feeding beneficial gut bacteria.[1][2]
As a KTH Innovation alum from batch 16, hÄppi demonstrates early growth momentum through its vibrant branding, EU-compliant formulation (unique in the prebiotic refreshment category), and expansion efforts into Germany and Austria via strategic marketing partnerships.[1][2]
hÄppi was founded by Rita Blomstersjö and Paula Johansson, with Rita studying Industrial Engineering and Management at KTH Royal Institute of Technology in Stockholm.[1] The idea emerged from identifying a market gap in the Nordic beverage sector for healthy, sustainable, and tasty options, contrasting the sugar-heavy status quo.[1] Early traction came via KTH's startup incubator (batch 16), providing a launchpad for the team's prebiotic soda innovation that targets gut health benefits beyond mere refreshment.[1][2]
hÄppi rides the wave of the functional beverage trend, blending food tech with wellness by leveraging prebiotics for microbiome health amid rising consumer demand for gut-friendly, low-sugar drinks. Timing aligns with Europe's lag behind U.S. prebiotic adoption, fueled by post-pandemic health awareness and sustainability pushes in beverages.[1][2] Market forces like Gen Z's preference for natural, Instagram-worthy products and regulatory edges (EU compliance) favor hÄppi, influencing the ecosystem by pioneering prebiotic sodas in Nordics and potentially sparking a "soda revolution" across Europe through scalable branding and partnerships.[2]
hÄppi is poised for pan-European growth, with flavor expansions and market entries like Germany and Austria signaling scalable momentum from its KTH roots. Trends in personalized nutrition, microbiome science, and clean-label demands will shape its path, potentially evolving it into a category leader as prebiotic beverages normalize. Watch for retail partnerships and U.S.-inspired innovations to amplify its gut-happy disruption, building on the healthy soda gap it boldly filled.
HÄppi has raised $720K in total across 1 funding round.
HÄppi's investors include Sound Ventures, Thirty Five Ventures, Mark Wahlberg, Odell Beckham Jr., Ryan Tedder, Steve Aoki.
HÄppi has raised $720K across 1 funding round. Most recently, it raised $720K Seed in January 2025.
| Date | Round | Lead Investors | Other Investors |
|---|---|---|---|
| Jan 1, 2025 | $720K Seed | Sound Ventures, Thirty Five Ventures, Mark Wahlberg, Odell Beckham Jr., Ryan Tedder, Steve Aoki |