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§ Private Profile · Raleigh, NC, USA
Climate technology platform for businesses to track emissions, reduce carbon footprints, and automate sustainability reporting.
GreenPlaces, a Raleigh, North Carolina-based climate technology SaaS platform, simplifies sustainability tracking and reporting for businesses by providing emissions visibility, personalized reduction recommendations, and automated comprehensive reporting. The company serves over 100 small to mid-sized customers across sectors like software, professional services, restaurants, retail, and hospitality, with notable clients including Flatiron Health, JustWorks, SalesLoft, and Yext. GreenPlaces has secured $17 million in total funding, comprising a $4 million seed round in 2022 led by Felicis and a $13 million Series A led by Redpoint Ventures. Additional investors include Bull City Venture Partners and Tishman Speyer Ventures, alongside prominent angel investors such as Yext co-founders Howard Lerman and Brian Distelberger, Scot Wingo (ChannelAdvisor), and Kyle Porter (SalesLoft). Operating with fewer than 25 employees and revenue under $5 million, GreenPlaces was founded by Alex Lassiter.
GreenPlaces has raised $17.0M across 2 funding rounds.
GreenPlaces has raised $17.0M in total across 2 funding rounds.
GreenPlaces has raised $17.0M in total across 2 funding rounds.
GreenPlaces's investors include Meera Clark, Angular Ventures, Bessemer Venture Partners, Felicis Ventures, INT3, Obvious Ventures, Nitay Joffe, Yair Weinberger, Bull City Venture Partners, Tishman Speyer, Amplifyher Ventures, Jenny Fielding.
GreenPlaces has raised $17.0M across 2 funding rounds. Most recently, it raised $13.0M Series A in June 2023.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jun 1, 2023 | $13M Series A | Meera Clark | Angular Ventures, Bessemer Venture Partners, Felicis Ventures, INT3, Obvious Ventures, Nitay Joffe, Yair Weinberger, Bull City Venture Partners, Tishman Speyer | Announced |
| Aug 1, 2022 | $4M Seed | Felicis Ventures | Amplifyher Ventures, Angular Ventures, Bessemer Venture Partners, Jenny Fielding, INT3, Obvious Ventures, S3 Ventures, Volition Capital, Yext, Kyle Porter, Nitay Joffe, Scot Wingo, Yair Weinberger, Baker Shogry, Brian Distelburger, Howard Lerman, Jesse Lipson, Todd Olson, Bull City Venture Partners | Announced |
GreenPlaces is a climate technology company offering an all-in-one sustainability platform that simplifies carbon accounting, emissions tracking, reduction, and compliance reporting for mid-market businesses.[1][3][5] It enables companies to calculate carbon footprints, set science-based reduction targets, offset emissions, and produce audit-ready reports aligned with frameworks like CDP, EcoVadis, SBTi, GHG Protocol, and California climate regulations, serving sectors such as law firms, marketing agencies, private equity/venture capital firms, software/tech companies, and staffing firms.[1][5][6] With $17M in total funding—including a $13M Series A led by Redpoint Ventures, Felicis, Tishman Speyer Ventures, and Bull City Venture Partners—GreenPlaces demonstrates strong growth momentum by combining automated software integrations, real-time dashboards, and expert advisory to turn sustainability into a growth driver, saving clients 300+ hours per footprint while helping meet supplier demands from 45% of Fortune 500 net-zero commitments.[3][5][6]
Founded in 2021 in Raleigh, North Carolina, GreenPlaces emerged to address the growing complexity of sustainability reporting amid rising regulatory pressures and stakeholder demands for emissions transparency.[1][4] CEO Alex Lassiter leads the company, emphasizing a mission to empower mid-market businesses—where over 83% of global emissions (39 billion tonnes of CO2e) originate—with accessible tools beyond basic compliance.[1][3] Early traction came from its focus on real-time visibility for end-to-end sustainability management, quickly expanding to include expert-led support for frameworks like CDP and SBTi, positioning it as a comprehensive solution for businesses under profitability and regulatory strain.[2][6]
GreenPlaces rides the wave of mandatory ESG disclosures and net-zero mandates, where 55% of S&P 500 firms use sustainability software and suppliers face scrutiny from Fortune 500 buyers evaluating supply chain emissions.[5][6] Timing is ideal amid shifting regulations (e.g., California rules, TCFD), resource constraints, and consumer/investor pressure, enabling mid-market firms—often overlooked by enterprise tools—to manage 83% of global emissions effectively.[3][5] It influences the ecosystem by democratizing climate action for tech-heavy industries with high cloud/remote footprints, fostering cross-industry reductions and competitive edges in procurement.[7]
GreenPlaces is poised to expand its Series A-fueled platform into deeper AI-driven insights and global framework support, targeting mass-market adoption as regulations tighten and 76% of consumers prioritize ESG.[3][5] Trends like supplier Scope 3 mandates and tech infrastructure decarbonization will accelerate demand, potentially evolving its influence from compliance enabler to ecosystem leader in ROI-focused sustainability. This positions GreenPlaces to capture value in a market where sustainability shifts from cost to strategic advantage, empowering businesses to lead climate action profitably.[1][8]