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Goldin Auctions is an online marketplace and auction platform specializing in high-value collectibles, including sports memorabilia, trading cards, and entertainment memorabilia, based in the United States. The company leverages technology to authenticate and sell rare collectibles, having facilitated over $2 billion in memorabilia sales throughout its operating history. Goldin Auctions reached a valuation of $102 million in 2020 and reported over $200 million in annual sales recently, while maintaining a digital presence with 334,000 Instagram followers. In 2025, it was acquired by Collectors Holdings, led by Executive Chairman Nat Turner, with investor Steve Cohen also involved. The company also expanded into Hollywood memorabilia with the acquisition of Studio Auctions in June 2025. Goldin Auctions was founded in 2012 by Ken Goldin.
Goldin Auctions has raised $40.0M across 1 funding round.
Goldin Auctions has raised $40.0M in total across 1 funding round.
Goldin Auctions has raised $40.0M across 1 funding round. Most recently, it raised $40.0M Series U in February 2021.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 1, 2021 | $40M Series U | — | 01 Advisors, Lasse Clausen, 75 & Sunny, Kevin Hartz, Adverb Ventures, Ambush Capital, Andreessen Horowitz, Jana Messerschmidt, Black Jays Investments, Chingona Ventures, Craft Ventures, Matt Ocko, Electric Capital, Felicis Ventures, Footwork, Goat Capital, Haystack, Initialized Capital, Kindred Ventures, L'Attitude Ventures, Lightshed Ventures, Long Journey Ventures, MAC Venture Capital, Math Capital, Moonshots Capital, Moxxie Ventures, Penny JAR Capital, Precursor Ventures, Silverton Partners, SoftBank Investment Advisers, Springdale Ventures, Super{set}, Supply Change Capital, Teamworthy Ventures, Thirty Five Ventures, Threshold Ventures, Tribe Capital, AJ Vaynerchuk, Akash Garg, Andre Iguodala, Baron Davis, Brendan O'driscoll, Dheeraj Pandey, Freada Kapor Klein, Matthew Dellavedova, Neill Occhiogrosso, Regan Bozman, Ryan Spoon, Scott Belsky, Steve Aoki | Announced |
Goldin Auctions is not a technology company; it is a premier auction house and online marketplace specializing in authenticated sports memorabilia, trading cards, and collectibles. Founded in 2012 and headquartered in Runnemede, New Jersey, it provides a platform for buying and selling high-value items through online bidding, with features like mobile bidding and live auctions to enhance accessibility.[1][2][3] The company raised $40 million in funding before being acquired by eBay in April 2024 as part of transactions with Collectors Holdings, positioning it within eBay's e-commerce ecosystem while generating reported revenue around $8.4 million.[2][3] It serves collectors, investors, and enthusiasts by solving authentication and transparency challenges in the collectibles market through expert valuations and real-time bidding.[1][2]
Goldin Auctions was established in 2012 by Ken Goldin, who serves as CEO, in Runnemede, New Jersey.[2][3] The company emerged from the growing demand for sports collectibles auctions, offering online platforms alongside printed catalogs to bid on elite memorabilia like trading cards and historical artifacts.[1][3] Early traction came from its focus on high-value items, building a reputation for handling authenticated sales, which attracted investors including Collectors Holdings and The Chernin Group.[2] A pivotal moment occurred in April 2024 when eBay acquired it from Collectors Holdings, integrating its expertise into a larger e-commerce network and expanding its reach.[2][3]
Goldin Auctions rides the wave of e-commerce digitization in collectibles, transforming traditional auctions into accessible online platforms amid booming demand for authenticated trading cards and memorabilia—exemplified by record sales like a Pokémon Charizard card for over $213,000.[1][2] Timing aligns with post-pandemic collector surges and blockchain-adjacent authentication trends, bolstered by market forces like nostalgia-driven investments and eBay's scale for global expansion.[1][2] It influences the ecosystem by setting standards for transparency and tech integration (e.g., Cloudflare, Google tools), enabling smaller sellers to access premium buyers and fostering innovation in provenance tech.[1][3][5]
Goldin will likely deepen eBay synergies for technological enhancements like AI-driven valuations and broader categories, capitalizing on trends in digital collectibles and international growth to sustain leadership.[1][2] Rising collector interest, fueled by pop culture and investment shifts, positions it for higher volumes, though competition from pure-play NFT platforms could pressure traditional models. Its influence may evolve toward hybrid physical-digital auctions, solidifying its role from niche auctioneer to e-commerce powerhouse in memorabilia—correcting the tech company misconception while highlighting its platform's innovative edge.[1][2]
Goldin Auctions has raised $40.0M in total across 1 funding round.
Goldin Auctions's investors include 01 Advisors, Lasse Clausen, 75 & Sunny, Kevin Hartz, Adverb Ventures, Ambush Capital, Andreessen Horowitz, Jana Messerschmidt, Black Jays Investments, Chingona Ventures, Craft Ventures, Matt Ocko.