Ford Smart Mobility

Ford Smart Mobility LLC is a subsidiary of Ford Motor Company that designs, builds, and invests in emerging transportation services like car-sharing and autonomous vehicles, with operations based in Palo Alto, California, and Dearborn, Michigan. The entity functions as the primary vehicle for its parent organization to expand beyond traditional automotive manufacturing into urban mobility solutions, customer experience enhancements, and advanced data analytics. Initially launching with a portfolio of 25 global experiments, the unit targets everyday consumers and vehicle owners through digital connectivity platforms such as FordPass. Key figures involved in the strategic direction and establishment of the subsidiary include former Ford President Mark Fields, Executive Chairman Bill Ford, and former Chairman Jim Hackett. Ford Smart Mobility LLC was established in 2016 by its parent organization, Ford Motor Company.