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Based in London, England, Finmap develops subscription-based cash flow management software designed to provide real-time financial visibility for small and mid-sized businesses. The cloud-based SaaS platform enables users to input daily financial data through simplified income, outcome, and transfer functions to automatically generate comprehensive analytics covering overall earnings, specific project profitability, standard cash flow statements, and outstanding receivables or payables. To facilitate unified financial tracking without requiring specialized accounting expertise, the system integrates directly with more than 2,800 European banking institutions alongside recognized global payment networks such as Wise and Payoneer. The enterprise primarily targets service companies, development agencies, and project-based organizations operating across developing countries, currently scaling its corporate operations with a total workforce of 37 employees. Finmap was officially established as a commercial software entity in 2017 to serve these international markets.
Finmap has raised $3.3M across 3 funding rounds.
Finmap has raised $3.3M in total across 3 funding rounds.
Finmap has raised $3.3M across 3 funding rounds. Most recently, it raised $1.1M Other Equity in February 2023.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Feb 27, 2023 | $1.1M Venture Round | Borys Musielak | Petr Baron, Andraž Grahek, Vojta Roček | Announced |
| Jan 19, 2022 | $1.2M Seed | Roman Nováček | Petr Baron, Brise Capital, Dmytro Vartanian, Cristobal Alonso, Robin Butler, TBI Bank | Announced |
| Jun 1, 2021 | $1M Seed | — | Presto Ventures, SID Venture Partners, 7percent Ventures, Immeasurable, Peak, SMOK Ventures, Trajectory Ventures, Y Combinator | Announced |
Finmap has raised $3.3M in total across 3 funding rounds.
Finmap's investors include Borys Musielak, Petr Baron, Andraž Grahek, Vojta Roček, Roman Nováček, BRISE Capital, Dmytro Vartanian, Cristobal Alonso, Robin Butler, TBI Bank, Presto Ventures, SID Venture Partners.
Finmap is a SaaS cash flow management software designed for small and midsize businesses (SMBs), such as digital agencies, IT companies, service providers, construction firms, and online trade operations. It simplifies financial tracking by allowing users to categorize transactions via three buttons—"Income," "Expense," and "Transfer"—providing real-time dashboards, automated reports (P&L, Cash Flow, Balance), payment calendars, and multicurrency support including cryptocurrencies.[1][2][3][4] Serving over 1,600 companies across 12+ countries in sectors like e-commerce, freelancing, healthcare, and finance, Finmap eliminates financial chaos, prevents cash gaps, and enables non-experts to make data-driven decisions without complex accounting knowledge.[3][4][5]
The tool integrates with 2,000+ banks worldwide (e.g., PayPal, Wise, Revolut), ERP/CRM systems, and offers a custom API, multi-user access levels, and 24/7 support in seven languages.[3][4] User reviews praise its simplicity, mobile app, cloud security, and time savings over Excel, with high satisfaction scores (100/100 on G2 for usability).[5]
Founded in 2017 and headquartered in London, UK, Finmap emerged to address the financial disarray faced by project-based and service-oriented SMBs, particularly in developing markets where manual tracking like Excel spreadsheets led to errors and cash shortages.[1][2][4] The idea stemmed from the need for an intuitive tool that democratizes finance for non-accountants, founded amid growing demand for accessible fintech in Eastern Europe and beyond—available in languages like Ukrainian, Polish, and Russian.[4]
Early traction built through integrations and word-of-mouth, reaching 1,600+ companies by automating reports and bank syncing, with pivotal growth in sectors like IT and e-commerce. Reviews highlight its "breath of fresh air" shift from spreadsheets, signaling strong product-market fit.[5]
Finmap rides the SMB fintech wave, capitalizing on open banking APIs and rising demand for affordable treasury tools in underserved markets like Eastern Europe, Latin America, and emerging economies.[1][4] Timing aligns with post-pandemic digitization, where SMBs (90% of global businesses) seek real-time visibility amid inflation, crypto adoption, and remote work—market forces like low-cost SaaS (vs. enterprise tools) and integrations reduce barriers.[3][6]
It influences the ecosystem by empowering non-US SMBs in fintech collections, fostering profitability in high-growth sectors like IT/services, and competing with tools like Float or Pulse while prioritizing simplicity over complexity.[1][5]
Finmap's momentum—1,600+ users, strong G2 reviews, and software industry buzz—positions it for expansion into AI-driven forecasting and deeper ERP ties.[5][6] Trends like embedded finance, real-time payments, and SMB globalization will propel growth, potentially doubling users via new markets (e.g., Asia/LatAm). Influence may evolve toward ecosystem partnerships, solidifying its role as the "anti-chaos" cash tool for the next wave of digital SMBs, delivering the control that turns visibility into profit.
