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§ Public · Los Angeles, CA, USA
Direct-to-consumer e-commerce company designing and selling technically advanced medical scrubs and apparel for healthcare professionals.
Based in Los Angeles, California, FIGS is a direct-to-consumer e-commerce company that designs and sells premium medical scrubs and lifestyle apparel for healthcare professionals. The organization bypasses traditional wholesale and retail distribution channels to deliver its technically advanced uniforms directly to nurses, doctors, and other medical workers. The enterprise experienced significant financial growth during the global pandemic, generating $263 million in annual revenue and nearly $50 million in net profit throughout the 2020 fiscal year. In May 2021, the firm successfully completed its initial public offering on the NYSE at $22 per share, achieving a market valuation of $4.4 billion. Prior to establishing this direct-to-consumer medical apparel brand, Spear held corporate finance and investment roles at the Blackstone Group and Citigroup. FIGS was founded in 2013 by entrepreneurs Heather Hasson and Trina Spear.
FIGS has raised $75.0M across 3 funding rounds.
FIGS has raised $75.0M in total across 3 funding rounds.
FIGS has raised $75.0M in total across 3 funding rounds.
FIGS's investors include Tulco, Campfire Capital, Celesta, Endeavor Catalyst, Left Lane Capital, ENIAC Ventures, Wildcat Ventures, Erik Moore.
FIGS has raised $75.0M across 3 funding rounds. Most recently, it raised $65.0M Other Equity in January 2018.
| Date | Round | Lead Investors | Other Investors | Status |
|---|---|---|---|---|
| Jan 23, 2018 | $65M Venture Round | Tulco | — | Announced |
| May 1, 2016 | $5M Series A | Campfire Capital | Celesta, Endeavor Catalyst, Left Lane Capital | Announced |
| Jun 1, 2013 | $5M Seed | — | Eniac Ventures, Wildcat Ventures, Erik Moore | Announced |
FIGS is a digitally native, direct-to-consumer (DTC) healthcare apparel and lifestyle brand that designs and sells technically advanced scrubs and related products for healthcare professionals. The company serves modern healthcare workers by providing premium, comfortable, durable, and functional apparel that addresses the specific needs of their demanding work environments. FIGS has revolutionized the traditionally commoditized and fragmented healthcare apparel market by branding scrubs as a lifestyle product, building a strong community around healthcare professionals, and offering a seamless online shopping experience. The company has demonstrated strong growth momentum, with revenues surpassing $555 million and recognition as one of the fastest-growing companies in the U.S.[1][2][3][4]
FIGS was founded in 2013 by Heather Hasson and Trina Spear, who remain co-CEOs. Heather Hasson, with a background in fashion entrepreneurship, was inspired to create better scrubs after recognizing that healthcare professionals lacked apparel designed with the same innovation and technical materials as athletic wear. She partnered with Trina Spear to disrupt the outdated scrub market by introducing premium, functional, and stylish products sold directly online. Early traction included joining the Endeavor accelerator in 2015 and rapid growth that led to FIGS being ranked 21st on Inc. Magazine’s fastest-growing companies list in 2018. The company went public in May 2021, becoming the first NYSE-listed company led by two female co-founders.[1][2][5]
FIGS rides the trend of digitally native vertical brands disrupting traditional, fragmented industries by leveraging e-commerce, proprietary product innovation, and community-building. The timing aligns with growing awareness of healthcare workers’ needs, especially post-pandemic, and a shift toward premium, functional workwear. Market forces favor companies that combine technology-driven product development with direct customer engagement, enabling FIGS to influence the broader healthcare apparel ecosystem by setting new standards for quality, branding, and distribution.[1][2][4]
Looking ahead, FIGS is poised to expand its product lines and deepen its community engagement, potentially exploring adjacent healthcare lifestyle products. Trends such as increased healthcare workforce awareness, demand for sustainable and high-performance apparel, and digital-first retail models will shape its trajectory. FIGS’ influence may grow beyond apparel into broader healthcare professional lifestyle branding, continuing to elevate the sector’s standards and customer expectations.[1][2][4]